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Paid Social Media Manager

Heart Mind Talent

London

On-site

GBP 35,000 - 55,000

Full time

2 days ago

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Job summary

A leading gaming tech company is seeking a Paid Social Media Manager to enhance brand visibility and drive user acquisition. This role involves strategizing and executing paid social campaigns across major platforms, collaborating with creative teams, and optimizing performance metrics. Join a fast-growing company in a dynamic environment located in central London.

Benefits

Competitive salary and benefits including health insurance

Collaborative and innovative team environment

Opportunity to shape the brand and impact millions of users

Qualifications

3-8 years of hands-on experience managing paid social campaigns.
Proven track record of driving performance through Meta and TikTok.
Experience with betting and gambling-related social campaigns.

Responsibilities

Develop and manage paid social strategies across platforms.
Monitor and optimize campaigns in real time.
Report on performance metrics to stakeholders.

Skills

Audience targeting

A/B testing

Data-driven mindset

Creative flair

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Direct message the job poster from Heart Mind Talent

Heart Mind Talent are excited to be working with a London based Gaming tech company to hire Paid Social Media Manager for their growing team

We’re now looking for a Paid Social Media Manager to help scale our client's reach, drive acquisition, and bring our bold brand to life across all major social media channels.

About the Role:

As Paid Social Media Manager, you’ll own the strategy, execution, and performance of all paid social campaigns. You’ll work closely with content, design, and data teams to launch compelling, ROI-driven campaigns that elevate brand visibility and drive user acquisition at scale.

What You'll Do:

Develop, implement, and manage paid social strategies across platforms such as Meta (Facebook/Instagram), TikTok, X and emerging channels
Build and execute campaign plans aligned with performance and brand goals
Collaborate with creative teams to brief and test ad content (static, video, copy) tailored to different platforms and audiences
Monitor, analyze, and optimize campaigns in real time — adjusting bids, targeting, creative, and placements
Report on performance metrics, insights, and learnings to key stakeholders on a regular basis
Stay on top of social trends, ad tech updates, and competitor activity to keep ahead of the curve
Help define audience segmentation strategies and work with data teams to refine targeting and lookalike models

About You:

3-8 years of hands-on experience managing paid social campaigns in a high-growth environment
Proven track record of driving strong performance through Meta, TikTok, and other paid social platforms
Experience working on betting and gambling-related social campaigns
Strong understanding of audience targeting, A/B testing, attribution, and creative performance
Data-driven mindset with experience in campaign reporting, budget management, and optimization
Creative flair with an eye for compelling, thumb-stopping content
Comfortable working in a fast-paced, results-oriented environment

Why Join Us?

Be part of a fast-growing company
Work in a collaborative, innovative team environment
Office located in central London — 5 days/week onsite
Competitive salary and benefits including health insurance
Real opportunity to shape the brand and impact millions of users

Ready to apply?

If you're passionate about paid social, performance marketing, and creating campaigns that cut through — we’d love to hear from you.

Seniority level

Seniority level
Associate

Employment type

Employment type
Full-time

Job function

Job function
Marketing
Industries
Social Networking Platforms and Technology, Information and Media

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