Paid Social Manager: Strategy, Optimization & Client Growth

WPP Media Limited; Manchester; Hybrid; GBP 42,000 - 65,000; Full time

Benefits offered by this job

Medical insurance

Pension/Retirement plan

Vision insurance

Dental insurance

Paid time off

Partner discounts

Mental health days

Job summary

WPP Media Limited is seeking a Paid Social Account Manager to oversee the day-to-day management of busy client accounts, delivering flawless paid social campaigns and driving optimization across key channels. You will develop campaigns, mentor junior staff, and collaborate with partners within the WPP Open ecosystem.

You will work in a hybrid UK-based environment, balancing office presence with flexible arrangements, and contribute to data-driven decisions and innovative paid social strategies

Responsibilities

• Develop comprehensive paid social media plans aligned with client objectives and KPIs.
• End-to-end setup of paid social campaigns, utilizing advanced features to achieve results.
• Oversee QA checks, monitor campaign performance, pacing, troubleshooting, and optimization.
• Produce detailed weekly/monthly campaign performance reports and insightful commentary.
• Identify trends and recommend on-platform actions to capitalize/mitigate these trends.
• Act as a key social point-of-contact for clients, supporting calls/presentations and maintaining confidence in outputs.
• Mentor and support team members, contribute to recruitment, and assist with training and development.
• Collaborate with planning teams to ensure paid social activity complements the wider marketing mix.

Job description

WPP Media Limited is seeking a Paid Social Account Manager to oversee the day-to-day management of busy client accounts, delivering flawless paid social campaigns and driving optimization across key channels. You will develop campaigns, mentor junior staff, and collaborate with partners within the WPP Open ecosystem.

You will work in a hybrid UK-based environment, balancing office presence with flexible arrangements, and contribute to data-driven decisions and innovative paid social strategies