Paid Social Manager - Performance

Northern Marketing Jobs; Leeds; On-site; GBP 42,000 - 60,000; Full time

Job summary

Northern Marketing Jobs in Leeds is recruiting a senior paid social specialist to own a growing portfolio from day one, setting strategy and forecasting outcomes.

You will lead campaigns beyond Meta to explore new channels, present results to clients, and collaborate with in‑house creative for integrated plans. The role suits someone with agency experience and a hunger for ownership.

Qualifications

• Senior executive or manager with 3–4 years in agency paid media.
• Commercial mindset with ownership and accountability.
• Hands-on campaign experience beyond Meta on at least one or two other platforms.
• Confident discussing performance and budgets with clients.
• Self-starting attitude and drive for continuous improvement.
• Bonus: broader PPC or analytics knowledge.

Responsibilities

• Own the paid social strategy and delivery across your client portfolio.
• Be the main point of contact for clients, presenting results and recommendations.
• Test and scale campaigns beyond Meta across TikTok, Pinterest, Reddit and LinkedIn.
• Build media plans with forecasts on cost and return.
• Work with in-house creative and lead on creative direction.
• Integrate PPC and SEO activity to deliver integrated plans.

Skills

Curiosity and ambition

Agency experience managing paid media

Hands-on campaigns beyond Meta

Client performance and budgeting talks

Self-starting attitude and improvement

Broad PPC/analytics knowledge

Other platforms experience (TikTok, …)

Tools

Meta Ads Manager

TikTok Ads

Pinterest Ads

Reddit Ads

LinkedIn Ads

Job description

This is a great opportunity in a boutique, performance-led digital agency in Leeds, backed by a wider and well-established agency group. They run integrated SEO, PPC and paid social for a portfolio of retained clients across travel, education, retail and B2B, with most clients heavily invested in paid social. Their philosophy is built on commercial results, treating their clients’ budget like their own and only doing the work that genuinely delivers results. It’s a close team where good ideas get heard, where you will be supported to grow and develop personally and a great environment to work in, with lovely, easily accessible offices, great benefits and a focus on well-being.

The Role

This is a chance for someone to take the step up and own a portfolio of clients from day one, setting the paid social strategy rather than executing someone else’s plan. Most accounts start on Meta, and a big part of the job is working out where else those audiences sit and what a first test should cost and return. In this role you’ll:

• Own the paid social strategy and delivery across your own client portfolio
• Be the main point of contact for your clients, presenting results and recommendations
• Test and scale campaigns beyond Meta, across TikTok, Pinterest, Reddit and LinkedIn
• Build media plans with clear forecasts on cost and return
• Work with in-house creative, and lead on creative direction where clients want it
• Integrate PPC and SEO activity to deliver integrated plans

The Person

You’ll probably be a senior executive or newer manager with around 3 to 4 years of agency paid media behind you, with paid social a big part of it. What really matters is that you’re commercially minded and keen for more ownership. You’ll bring:

• Curiosity and ambition
• Agency experience managing paid media for a range of clients
• Hands-on campaign experience beyond Meta, on at least one or two other platforms
• Confidence talking to clients about performance and budgets
• A self-starting attitude and the instinct to keep looking for the next improvement
• Broader PPC or analytics knowledge is a real bonus