Paid Social Executive

Mira Marketing; Newcastle upon Tyne; Hybrid; GBP 28,000 - 38,000; Full time

Benefits offered by this job

Competitive salary

Hybrid working

20 days holiday + bank holidays

Birthday off

Pension

Annual salary review

Development fund

Latest equipment

Nespresso coffee

Socials and team events

Casual dress

Job summary

Mira Marketing is looking for a Paid Social Executive in Newcastle Upon Tyne to manage and optimise paid social campaigns across Meta, TikTok, and LinkedIn for ecommerce and lead generation clients. You will build audiences, brief and test creatives, and manage budgets to drive ROI.

The role requires 2-4 years of hands-on paid social experience, strong platform knowledge, and the ability to present insights to clients. Hybrid working and ongoing professional development are offered.

Qualifications

• 2-4 years' hands-on paid social experience, agency or in-house
• Proficiency in Meta Ads Manager, TikTok Ads Manager and LinkedIn Campaign Manager
• Ability to plan audience and creative tests, and turn the results into action
• Strong understanding of campaign tracking, reporting and performance metrics
• A good eye for creative that performs, backed by the data
• Excellent communication skills, both written and verbal, and the ability to present actionable insights to clients
• Proven organisational and time-management skills to handle multiple campaigns simultaneously
• Ecommerce or Shopify experience is a plus
• B2B lead generation experience on LinkedIn is advantageous

Responsibilities

• Build and optimise paid social campaigns across Meta, TikTok and LinkedIn for ecommerce and lead gen clients
• Brief and test ad creative across video, image and carousel formats
• Manage budgets and monitor performance to maximise ROI
• Analyse campaign results and generate client reports
• Stay up to date with platform changes and industry trends, and identify opportunities

Skills

Paid social

Audience planning

Ad testing

Campaign tracking

Data-driven insights

Communication

Time management

Ecommerce experience

LinkedIn lead gen

Tools

Meta Ads Manager

TikTok Ads Manager

LinkedIn Campaign Manager

Job description

Company Description

Mira Marketing specialises in delivering results-driven digital marketing solutions, including Paid Search, Paid Social, SEO, Email Marketing, and Design. We integrate strategy, data, and creativity to help ambitious brands grow. With a commitment to excellence, we align closely with client objectives to provide lasting marketing success. We work closely with every business we partner with, delivering measurable results in a competitive market.

Role Description

This is a full-time, permanent, hybrid role based at our St Peter's Wharf office, for a Paid Social Executive in Newcastle Upon Tyne. The Paid Social Executive will manage and optimise paid social campaigns across Meta (Facebook and Instagram), TikTok and LinkedIn, for both ecommerce and lead generation clients. Responsibilities include building audiences, briefing and testing ad creative across video, image and carousel formats, managing budgets, analysing campaign performance, and generating client reports. The role also involves staying up to date with platform changes and industry trends, and identifying opportunities to maximise ROI for clients.

Qualifications

• 2-4 years' hands-on paid social experience, agency or in-house
• Proficiency in Meta Ads Manager, TikTok Ads Manager and LinkedIn Campaign Manager
• Ability to plan audience and creative tests, and turn the results into action
• Strong understanding of campaign tracking (Meta Pixel and Conversions API, TikTok Pixel, LinkedIn Insight Tag), reporting, and performance metrics
• A good eye for creative that performs, backed by the data
• Excellent communication skills, both written and verbal, and the ability to present actionable insights to clients
• Proven organisational and time-management skills to handle multiple campaigns simultaneously
• Ecommerce or Shopify experience is a plus
• B2B lead generation experience on LinkedIn is advantageous

Benefits

• Competitive salary, depending on experience
• Hybrid working
• 20 days' holiday plus bank holidays, rising by a day for every year of service (up to 5 extra days)
• Your birthday off
• Workplace pension
• Annual salary review
• Continual professional development fund for learning
• Latest equipment
• Free unlimited Nespresso coffee
• Payday socials, summer socials and Christmas parties
• Team events and trips
• Casual dress code

To Apply

Please submit your CV along with examples of paid social campaigns or ad creative you've worked on. Please note, we are not looking to work with recruitment agencies.