Paid Social Account Executive

Central Employment Agency (North East) Ltd.; Newcastle upon Tyne; On-site; GBP 28,000 - 36,000; Full time

Benefits offered by this job

Clear progression opportunities

Job summary

Central Employment Agency (North East) Ltd. is recruiting a Paid Social Account Executive in Newcastle, offering a hands-on role within a growing full-service digital agency.

You'll own a diverse client portfolio, plan and optimise campaigns across Meta, TikTok, LinkedIn, Instagram, and others, and translate data into actionable recommendations to drive client success. If you have around 2 years of paid social experience and strong communication skills, this is a great next step with clear

Qualifications

• About 2 years' experience in a Paid Social role.
• Experience managing a portfolio of clients within an agency.
• Strong understanding of paid social platforms listed in the job spec.
• Experience delivering campaigns for eCommerce or B2B lead gen is a plus.

Responsibilities

• Plan, launch, optimise and report on paid social campaigns across multiple platforms.
• Manage a portfolio of client accounts and ensure campaigns meet objectives.
• Develop audience targeting, retargeting and prospecting strategies.
• Conduct A/B testing of creatives, audiences and ad structures.
• Generate regular performance reports and present insights to clients.

Skills

Paid social advertising platforms

Client relationship management

Campaign optimization

Data analysis

Job description

Are you passionate about paid social media and ready to take the next step in your digital marketing career?

We're looking for a Paid Social Account Executive to join a growing full-service digital agency in Newcastle. This is an excellent opportunity for a talented paid social specialist with around 2 years' experience managing campaigns and client relationships across a variety of sectors, including eCommerce and B2B lead generation.

Working alongside an experienced performance marketing team, you'll take ownership of client accounts, execute high-performing paid social campaigns, and provide strategic insights that drive measurable results.

The Role

As a Paid Social Account Executive, you'll be responsible for planning, launching, optimising, and reporting on paid social campaigns across multiple platforms. You'll manage your own portfolio of clients, ensuring campaigns are delivered on time, within budget, and against agreed performance objectives.

Key Responsibilities

• Manage a portfolio of client accounts across eCommerce and B2B sectors.
• Plan, execute, and optimise paid social campaigns across:
  • Meta (Facebook & Instagram)
  • TikTok
  • LinkedIn
  • Snapchat
  • Pinterest
  • Reddit
• Monitor campaign performance, budget pacing, ROI, ROAS, CPL and other key metrics.
• Make data-driven recommendations to improve campaign effectiveness and maximise results.
• Develop audience targeting, retargeting, and prospecting strategies.
• Conduct A/B testing of creatives, audiences, and campaign structures.
• Generate weekly, monthly, and quarterly performance reports with actionable insights.
• Present campaign results and recommendations to clients in a clear and engaging manner.
• Work closely with creative, content, SEO, and account management teams to deliver integrated campaigns.
• Stay up to date with platform developments, industry trends, and emerging paid social opportunities.

About You

• Approximately 2 years' experience in a Paid Social role.
• Experience managing your own client portfolio within an agency environment.
• Strong understanding of paid social advertising platforms, including Meta, TikTok, LinkedIn, Snapchat, Pinterest, and Reddit.
• Experience delivering campaigns for eCommerce and/or B2B lead generation clients.
• Comfortable managing campaign budgets and monitoring performance against KPIs.
• Strong analytical skills with the ability to translate data into actionable recommendations.
• Experience creating and presenting performance reports to clients.
• Excellent communication and client relationship management skills.
• Highly organised with strong attention to detail.

What's on Offer?

• Join a highly regarded full-service digital marketing agency.
• Work with an exciting mix of regional, national, and international brands.
• Clear progression opportunities within a growing performance marketing team.
• Ongoing training and professional development.
• Collaborative and supportive agency culture.