Paid Social Campaign Lead: Data-Driven Growth

Publicis Groupe ANZ; Greater London; Hybrid; GBP 55,000 - 80,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Spark Foundry, part of Publicis Groupe, is hiring a Paid Social Manager in the UK to shape high-performing campaigns and foster client partnerships. You will unite audience insight, platform expertise, and strategic thinking to drive meaningful business outcomes. This hands-on role influences work from brief to optimization while contributing to an inclusive agency culture.

If you enjoy turning data into action and exploring better ways to connect brands with people, we'd love to hear from you.

Qualifications

• Experience developing and activating paid social strategies that support measurable marketing or business goals.
• Ability to interpret performance data, select meaningful KPIs and turn findings into actionable recommendations.
• Confidence communicating with clients and presenting ideas clearly to different audiences.
• Strong organisation and attention to detail across campaign delivery, budgets and financial processes.
• A collaborative approach to supporting colleagues and maintaining a positive, inclusive team environment.
• Curiosity about emerging platform capabilities, automation and new ways to improve campaign performance.
• Sound judgement, adaptability and a willingness to question established approaches constructively.

Responsibilities

• Lead paid social strategy across audience planning, creative best practice, bidding and campaign activation.
• Build trusted client relationships by translating performance data into clear insights and practical recommendations.
• Own campaign delivery across platforms including Meta, TikTok, LinkedIn, Pinterest and Reddit.
• Develop testing roadmaps that explore new platform features, tools and opportunities for sustainable growth.
• Maintain high standards across briefs, budgets, measurement, optimisation, financial checks and reconciliation.
• Support and empower colleagues through thoughtful delegation, constructive feedback and shared learning.
• Collaborate with wider media teams, identify delivery risks early and keep work aligned with client objectives.

Skills

Paid social strategy

Data interpretation

Client communication

Campaign delivery

Budget & timing

Platform knowledge

Analytical thinking

Job description

Spark Foundry, part of Publicis Groupe, is hiring a Paid Social Manager in the UK to shape high-performing campaigns and foster client partnerships. You will unite audience insight, platform expertise, and strategic thinking to drive meaningful business outcomes. This hands-on role influences work from brief to optimization while contributing to an inclusive agency culture.

If you enjoy turning data into action and exploring better ways to connect brands with people, we'd love to hear from you.