Paid Media Strategist

Oban International; Cupar Muir; Hybrid; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Flexible hybrid working

Ongoing training and development

Regular team socials and events

Job summary

A digital marketing agency in the United Kingdom is seeking a Paid Media Strategist to join their team. This role involves leading paid media strategies for a portfolio of international clients, managing campaigns across various platforms, and mentoring junior team members. The ideal candidate will have substantial paid media experience, strong communication skills, and a detail-oriented approach. The position offers hybrid working options, a collaborative culture, and a competitive benefits package.

Qualifications

• Significant experience in paid media at a senior level.
• A track record of executing successful strategies.
• Detail-oriented and organized with multiple projects.

Responsibilities

• Lead paid media strategy for international clients.
• Plan and execute multi-platform campaigns.
• Build trusted relationships with clients and mentor team members.

Skills

Paid media experience

Strong client management skills

Campaign management and optimisation

Proactive problem-solving

Communication skills

Tools

Google Ads

Microsoft Ads

Meta

TikTok

Job description

Oban International is a digital marketing agency specialising in international growth. We help our clients expand into new markets and connect with audiences anywhere in the world.

We’re growing fast and are looking for a Paid Media Strategist to join our award-winning team.

We operate fully hybrid working, which means that you can work from our Brighton office or from home—whatever suits you best. No matter where you work we make sure we get together a couple of times a month in person.

If you have significant paid media experience, working at a senior level, enjoy working closely with clients, and want to be part of a supportive, high-performing team, this could be the role for you.

About the role

As a Paid Media Strategist, you’ll be a key member of our paid media team. You’ll take ownership of a portfolio of clients, leading strategy and delivering high-performing campaigns across multiple platforms.

You’ll work with senior stakeholders, shaping long-term paid media strategies and ensuring your clients stay ahead in an ever-evolving landscape.

You’ll also play an important role internally, mentoring team members, contributing to new business, and helping us continue to develop our offering.

What you’ll be doing

• Leading paid media strategy across a portfolio of international clients
• Planning and executing campaigns across multiple platforms
• Defining targeting approaches, account structures, and bid strategies
• Analysing performance and delivering clear, actionable insights
• Building strong, trusted relationships with clients
• Presenting strategy, results, and recommendations with confidence
• Mentoring and supporting junior team members
• Contributing to new business pitches and product development

Our clients span a wide range of industries and global markets, so an interest in different cultures—and what drives people—is key.

About you

You’ll have:

• An established understanding of Paid e-commerce activities at large…
  • Experience with Search: Google Ads mainly, Microsoft Ads a plus
  • Experience with Social: Meta & TikTok
• A track record of building and executing successful strategies
• Strong client management and communication skills
• Solid campaign management and optimisation experience

You are:

• Organised and comfortable managing multiple priorities
• Detail-oriented, with a high standard of work
• A proactive problem-solver
• Commercially minded
• Keen to develop your leadership and management skills

Experience in programmatic is a bonus, but not essential.

You might already be a strategist looking for more responsibility, or ready to step up into a strategic role.

Language skills are welcome given our international client base, but not required—our team operates in English alongside our multilingual LIME network.

What next?

If you want more information, or if you are ready to apply, please email [e-mail]

We look forward to hearing from you!

Why Oban International?

We help brands grow internationally through digital marketing, powered by local market insight. By understanding cultural nuance, we deliver strategies that drive real performance across global markets.

As an employee-owned business, you’ll be part of a collaborative, friendly team working with a diverse mix of clients, including global brands.

What you can expect:

• A supportive, people-first culture
• Flexible hybrid working
• A 9-day fortnight
• Ongoing training and development opportunities
• Regular team socials and events
• A strong focus on wellbeing, community, and sustainability
• A competitive salary and benefits package

What our team says

“Couldn’t find a nicer group of people – friendly, helpful and positive. Everyone will pitch in and look out for other people.”
– 2 years at Oban

“It was the right decision to join – in my first six months here I’ve learned and improved so much.”
– 6 months at Oban

“This is the best job I’ve ever had. Balanced, friendly hard-working people. Everyone pulls their weight. You can rely on the team and trust them. I appreciate the time I’m given to learn and improve.”
– 3 years at Oban