Paid Media Specialist — Arts Campaigns

Tough Lover Theatricals Ltd.; Leeds; On-site; GBP 27,000 - 30,000; Full time

Job summary

Opera North is seeking an enthusiastic marketing professional to own in-house paid digital marketing campaigns across social platforms and PPC. Based at the Howard Opera Centre in Leeds, the role involves end-to-end campaign design, budgeting and live optimisation.

You will collaborate with the Website & SEO Specialist and the wider Acquisition Marketing team to write copy, target audiences, and test creative to maximise engagement and conversions. Some travel to venues is required.

Qualifications

• Experience creating and delivering paid social campaigns.
• Ability to create copy and creative for different audiences.
• Collaborative and autonomous working style with team.
• Strong organisational skills to manage multiple projects and deadlines.
• Data-driven approach to measuring success and optimisation.

Responsibilities

• Design, build and deliver in-house paid digital marketing campaigns across social media and PPC.
• Define and manage paid digital marketing schedule and coordinate with other campaign activity.
• Manage paid digital budgets and adjust based on insights.
• Collaborate with Website & SEO Specialist on keyword research for search ads.
• Write and proofread fluent, compelling advertising copy.

Skills

Paid social campaigns

Copywriting

Collaboration

Multi-project management

Data-driven

Job description

Opera North is seeking an enthusiastic marketing professional to own in-house paid digital marketing campaigns across social platforms and PPC. Based at the Howard Opera Centre in Leeds, the role involves end-to-end campaign design, budgeting and live optimisation.

You will collaborate with the Website & SEO Specialist and the wider Acquisition Marketing team to write copy, target audiences, and test creative to maximise engagement and conversions. Some travel to venues is required.