Paid Media Executive

Lunar Digital; West Midlands; Hybrid; GBP 24,000 - 30,000; Full time

Benefits offered by this job

Pension

24 days holiday + Xmas days

Career progression

Team socials

Benefits app (Pirkx)

Healthcare & mental health support

Private medical cover

Gym membership discounts

Discounts & cashback

Lottery & wellness apps

Virtual fitness programs

Job summary

Lunar Digital is seeking a data-driven Paid Media Executive to join our close-knit team in the West Midlands. You will plan, run and optimise campaigns across Google Ads and Meta Ads Manager, using data to inform decisions and drive client objectives.

Ideal candidates have 2–3 years hands-on experience, strong analytics, and familiarity with PMAX/Shopping, remarketing and cross‑platform campaigns. Hybrid working in Birmingham/Bromsgrove is offered.

Qualifications

• Two to three years' hands-on experience planning, running and optimising Paid Search campaigns in Google Ads.
• Two to three years' hands-on experience planning, running and optimising Paid Social campaigns in Meta Ads Manager.
• Strong ability to analyse data to inform decisions and demonstrate client objectives through creativity and problem-solving.
• Experience with PMAX/Shopping, Demand Gen and LinkedIn Ads; familiarity with Google Analytics and Google Tag Manager.

Skills

Paid Search

Paid Social

Data analysis

Client comms

PMAX/Shopping

GA & GTM

Remarketing

AI tools

Audience building

Programmatic

Tools

Google Merchant Center

LinkedIn Ads

Facebook Ads Manager

Job description

Lunar Digital is a young agency but we've grown fast, and that momentum is carrying into 2027 as we search for an intuitive, data-driven Paid Media Executive to join our close-knit team.

We work with a mix of B2C and B2B clients ranging from sports marketing to hospitality, automotive and interior design – backed by a network of trusted external partners who bring specialist expertise wherever we need it.

We're deliberately lean, and that's the point: no red tape, no waiting in line to be heard, and every person's contribution has a real, visible impact on our results. Everyone has a genuine say, with direct access to our MD rather than layers of management in between. We built Lunar Digital to bring together entrepreneurial, ambitious people who want to win and genuinely enjoy the work they do; and we protect a proper work/life balance while we do it.

Note: This role requires hands‑on, day‑to‑day experience running live campaigns in both Google Ads and Meta Ads Manager. We won't be able to progress applications without demonstrable experience in both platforms specifically.

Who We're Looking For

• 2–3 years' hands‑on experience planning, running and optimising Paid Search campaigns in Google Ads
• 2–3 years' hands‑on experience planning, running and optimising Paid Social campaigns in Meta Ads Manager
• Strong ability to analyse data to inform decisions, with proven success achieving client objectives through knowledge, creativity and problem‑solving
• Strong analytical skills with proven ability to identify trends and opportunities for growth
• Able to clearly articulate campaign performance, both in writing and to clients directly
• Experience with PMAX/Shopping, Demand Gen and LinkedIn Ads
• Google Analytics, Facebook Attribution and Google Tag Manager
• Experience with other paid platforms: Pinterest, X, Spotify, TikTok, Bing
• Experience managing Google Merchant Center and monitoring product feeds
• Experience creating audience lists and setting up remarketing campaigns
• Understanding of programmatic campaigns and third‑party media planning tools
• Ability to use AI tools such as Claude to problem‑solve and develop agency processes
• Curious, proactive and adaptable - comfortable keeping up with platform changes in a fast‑moving industry

What We Offer

• 24 days (plus Bank Holidays) plus additional 4 paid days off at Xmas
• Pension
• Progression path - clear route to develop your chosen path
• Regular team socials and wider network opportunities
• Access to Pirkx (benefits app)
• Access to telephone & online healthcare and mental health support (app)
• Discounted private medical health cover (app)
• Discounted gym membership (app)
• Discounts and cashback (app)
• Free lottery (app)
• Access to virtual physio and virtual gym classes (app)

Location

Hybrid, with 2 days a week in one of our office locations (Birmingham Jewellery Quarter and Bromsgrove)

Reports to

Paid Media Specialist

Wider team

Joining our in-house Paid Media Specialist within our extended Performance Team of 6

Salary

£24k–£30k (Offer dependent on experience)