Paid Digital Marketing Manager – Membership

CHM Group; Easton in Gordano; Remote; GBP 33,000 - 36,000; Part time

Job summary

An established charity is seeking a Paid Digital Marketing Manager to lead innovative campaigns that drive membership and engagement. This role offers the chance to work flexibly while managing significant budgets and utilizing your expertise in digital advertising. You will be responsible for optimizing conversion rates and ensuring impactful marketing strategies that resonate with audiences passionate about nature. Join a mission-driven team and make a difference by enhancing the organization's outreach and fundraising efforts. If you're a creative thinker with a strong digital marketing background, this opportunity is perfect for you.

Qualifications

• Proven expertise in managing paid search, social, and display advertising.
• Experience in optimizing landing pages for better conversion rates.

Responsibilities

• Oversee media agency to ensure well-planned and optimized campaigns.
• Collaborate with marketing managers to integrate paid and offline campaigns.

Skills

Digital Advertising Campaigns

PPC Management

Paid Social Advertising

Display Advertising

Conversion Rate Optimization

Analytics Tools Proficiency

Budget Management

Creative Strategy

Charity/Fundraising Experience

Tools

Analytics Tools

Job description

CHM Group Easton-In-Gordano, England, United Kingdom

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Reference: APR20256193

Location: Flexible in UK

Salary: £33,027.00 - £35,259.00 Per Annum, Pro Rata

Contract: 12 Months

Hours: Part-Time, 30 hours per week

Are you an experienced paid digital expert passionate about nature? This conservation charity seeks someone to join their membership marketing team to deliver income-generating campaigns.

You will have proven expertise in managing paid search, social, and display advertising using various targeting techniques, including demographic and internet-based targeting, micro segmentation, and retargeting. You will oversee the media agency to ensure activity is well-planned, monitored, and optimized for impact and ROI.

You will collaborate with direct marketing managers to integrate paid offline and digital campaigns and work with the website team to optimize the join journey for conversions.

Essential Skills, Knowledge, and Experience

• Experience in planning and executing digital advertising campaigns across PPC, Paid Social, and Display
• Strong understanding of digital marketing techniques, targeting, and creative strategies
• Experience in optimizing landing pages and sign-up journeys for better conversion rates
• Proficiency with tracking, measurement, and analytics tools used in paid digital media
• Management of significant budgets (>£500k annually)
• Creative instincts that drive conversions and income
• Experience in charity/fundraising environments and understanding of compliance (preferred)

Additional Information

• This is a fixed-term 12-month contract, 30 hours/week, flexible across 4-5 days.
• Remote work with a reliable internet connection required.
• Occasional travel to charity offices for meetings may be necessary.

Closing date: 23:59, Sunday, 11th May 2025. Interviews are scheduled for 20/21 May.

Please click 'Apply' and follow the process. You will receive further instructions via email from CHM Recruit. Note: Uploading a CV is not required at this stage.

The organization values diversity and inclusion, especially encouraging applications from people of colour and disabled individuals. Applicants must have the right to work in the UK; sponsorship is not available. No agencies, please.

Seniority Level

• Mid-Senior level

Employment Type

• Contract

Job Function

• Marketing and Sales

Industries

• Civil Engineering