Outreach Specialist/Cold Email Expert

JR United Kingdom; Stoke-on-Trent; On-site; GBP 30,000 - 46,000; Full time

Job summary

A leading sales engagement platform is seeking an Outreach Specialist/Cold Email Expert in Stoke-on-Trent. The role involves developing client email campaigns, integrating AI for automation, and collaborating with various teams. Ideal candidates will have strong experience in AI and email outbound campaigns, thriving in a fast-paced environment.

Qualifications

• Strong experience with AI and automation systems.
• Proficiency with APIs for SaaS and CRM tools.

Responsibilities

• Develop and manage client email campaigns and automation pipelines.
• Collaborate with teams for launching new initiatives.
• Integrate AI models for personalization and automation.

Skills

AI

Email Outbound Campaigns

API Proficiency

Automation Systems

Job description

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Outreach Specialist/Cold Email Expert, Stoke-on-Trent

Client: Instantly.ai

Location: Stoke-on-Trent, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

4

Posted:

26.06.2025

Expiry Date:

10.08.2025

Job Description:

About Instantly:

Instantly.ai is one of the fastest-growing sales engagement platforms, trusted by over 35,000 teams worldwide. Our platform combines AI-powered lead generation, seamless campaign automation, inbox deliverability, and real-time analytics to transform how teams find, engage, and close high-value leads.

What You’ll Do:

• Develop and own client email campaigns, automation pipelines, and GTM workflows
• Collaborate with Product, Marketing, and Growth teams to launch new initiatives and A/B experiments
• Integrate AI models (e.g., OpenAI, Anthropic) for prompting, personalization, and automation
• Automate processes from lead enrichment to deliverability and campaign optimization
• Scale systems reliably to support growth and high-volume usage
• Assist in setting up campaigns and automations for VIP clients

What We’re Looking For:

• Strong experience with AI, prompting, LLM integration, and automation systems
• Experience with email outbound campaigns
• Proficiency with APIs, especially for SaaS, marketing, and CRM tools
• Ability to work independently in a startup environment, owning your scope, moving quickly, and iterating often