Outreach Specialist/Cold Email Expert

JR United Kingdom; Leeds; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading company in sales engagement seeks an Outreach Specialist/Cold Email Expert to develop and manage client email campaigns. The candidate will collaborate with teams to implement AI-driven automation and optimize communication strategies, driving customer engagement and growth. Strong experience in AI, email outreach, and startup environments is essential for this dynamic role.

Qualifications

• Strong experience with AI and automation systems.
• Experience in email-based outbound outreach.
• Proficiency in using APIs, especially for SaaS/CRM tools.

Responsibilities

• Develop and manage client email campaigns and automation pipelines.
• Collaborate with Product, Marketing, and Growth teams for new initiatives.
• Integrate AI models for automation and personalization.

Skills

AI

Email Campaign Management

Automation Systems

Proficiency in APIs

Job description

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Outreach Specialist/Cold Email Expert, Leeds, West Yorkshire

Client: Instantly.ai

Location: Leeds, West Yorkshire, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

4

Posted:

26.06.2025

Expiry Date:

10.08.2025

Job Description:

About Instantly:

Instantly.ai is one of the fastest-growing and most loved sales engagement platforms, trusted by over 35,000 teams worldwide. Our platform combines AI-powered lead generation, seamless campaign automation, inbox deliverability, and real-time analytics to transform how teams find, engage, and close high-value leads.

What You’ll Do:

• Develop and own client email campaigns, automation pipelines, and GTM workflows
• Collaborate deeply with Product, Marketing, and Growth teams to launch new initiatives and A/B experiments
• Integrate AI models (e.g., OpenAI, Anthropic) for prompting, personalization, and smart automation
• Automate everything from lead enrichment to deliverability and campaign optimization
• Scale systems reliably to support rapid growth and high-volume usage
• Help set up campaigns and automations for our VIP clients

What We’re Looking For:

• Strong experience with AI, prompting, LLM integration, and automation systems
• Strong experience with email-based outbound
• Proficiency in APIs - especially for SaaS/marketing/CRM tools
• Comfortable in a startup environment: own your scope, move quickly, iterate often