Organic Social Growth Lead – Multi-Channel Strategy

Oxford Nanopore Technologies; Oxford; Hybrid; GBP 50,000 - 75,000; Full time

Job summary

Oxford Nanopore Technologies is seeking an Organic Social Lead to own and grow our organic social presence across platforms, translating complex science into engaging content and driving reach and engagement.

The role combines hands-on content creation, data-driven optimization and collaboration with the Paid Social Lead to align organic and paid campaigns for flagship events and cross‑functional marketing initiatives.

Qualifications

• Experience leading organic social channels end-to-end.
• Experience producing native social-first content (Reels, Stories, thumbnails).
• Able to translate complex scientific content into engaging social copy.
• Experience in life sciences or biotech helpful.
• Experience with B2B brands.

Responsibilities

• Own and lead Oxford Nanopore’s organic social strategy across channels to drive reach, engagement and brand impact.
• Manage day-to-day organic social channels (LinkedIn, Instagram, YouTube, X/Twitter, Facebook, BlueSky) including scheduling and community engagement.
• Maintain a structured content calendar with posting frequency optimised for each platform.
• Identify trends and platform updates and adapt the strategy accordingly.
• Develop organic social plans to support campaigns and GTM launches with clear objectives and metrics.
• Promote flagship events through pre-event, live coverage and post-event content amplification.

Skills

Organic social

Content creation

Data analysis

Cross-functional collaboration

B2B marketing

Video editing

Education

Life sciences degree

Scientific communication

Marketing qualifications

Tools

Sprinklr

Hootsuite

Sprout Social

Canva

Photoshop

Job description

Oxford Nanopore Technologies is seeking an Organic Social Lead to own and grow our organic social presence across platforms, translating complex science into engaging content and driving reach and engagement.

The role combines hands-on content creation, data-driven optimization and collaboration with the Paid Social Lead to align organic and paid campaigns for flagship events and cross‑functional marketing initiatives.