New Business Sales Manager

Focus Group (UK); Exeter; Hybrid; GBP 70,000 - 80,000; Full time

Benefits offered by this job

Company car allowance

OTE £70k-£80k

Hybrid working

Holiday entitlement 24 days + bank

Job summary

Focus Group (UK) in Exeter seeks a New Business Sales Manager to lead our Southwest BDM team, coach high performers, and own the end-to-end sales cycle from prospecting to close.

You will develop people, set targets with Sales leadership, and drive revenue growth while working in a hybrid environment with cutting-edge AI tools.

Focus Group offers a dynamic, fast-growing culture with hybrid working and clear pathways for career progression.

Qualifications

• Leader with proven B2B sales coaching ability.
• Experience leading B2B sales teams with measurable results.
• Highly organized and commercially aware.
• Able to develop people and manage performance.
• Strong communication and feedback skills.

Responsibilities

• Coach BDMs on prospecting, outreach, and opportunity generation.
• Drive consultative selling, objections handling, and closing skills.
• Own team targets and KPIs in collaboration with Sales leadership.
• Utilize pipeline data to plan growth and conversion.
• Run training sessions on sales techniques, products and market.

Skills

Sales leadership

Coaching

B2B sales

CRM experience

Reporting & Excel

Tools

CRM systems

Excel & reporting

Job description

New Business Sales Manager

Department: Regional Sales - Southwest

Employment Type: Permanent

Location: Exeter

Description

Coach, grow, and lead our new business team as a New Business Sales Manager at Focus Group

Who we are

At Focus Group, we power the digital workplace for over 30,000 UK businesses, and we're growing fast. With a £1bn valuation, 1,300+ employees and 20 offices, we're one of the UK's leading technology providers.

We're now hiring a New Business Sales Manager to lead our team of Business Development Managers (BDMs). Your focus is self-generated new business: coaching your team to find their own opportunities, run the full sales cycle and win. If you enjoy building salespeople and turning that into revenue, this could be your next step.

Sell AI. Sell with AI.

We don't just talk about AI, we build it, use it and sell it. As a manager, that gives you and your team a real edge:

• Products at the cutting edge - Your team sells tools that are ahead of the market, including Aila & Amy, our AI Receptionist that answers and qualifies calls 24/7, and Conversational Intelligence, which turns every customer call, chat and email into useful insight.
• AI built for your team's success - Our in-house Copilot sales agents research prospects before a call, coach BDMs against the MEDDICC sales methodology and review call transcripts to show what worked and what to change. It gives you a strong starting point for your own coaching.
• Always developing - Through our training programmes and apprenticeship routes, you'll keep building your skills alongside tools that keep getting smarter.

What we're looking for

We're after a results-focused sales leader who thrives on coaching and communication. You'll develop your BDMs from prospecting through to close, hold them to a high standard, and help them progress in their careers.

You’ll be:

• A confident communicator and hands-on sales coach
• Experienced in leading B2B sales teams, with results you can point to
• Highly organised and commercially aware
• Motivated by developing people and seeing them progress
• Comfortable giving honest feedback and managing performance

What's in it for you?

• Leadership responsibility - Own the performance of a BDM team and be the driving force behind their growth
• Coaching focus - Build a team's skills in prospecting, consultative selling and closing
• Influence - Work with Sales leadership to set targets and plans for your team
• Recognition and growth - Be part of a business that values, rewards and promotes performance
• Collaborative culture - Work alongside a wider sales team that backs each other to win

Key Responsibilities

As New Business Sales Manager, you'll lead a team of BDMs who generate and win their own new business. You'll coach them through the full sales cycle and own the team's results. Key responsibilities include:

• Coaching BDMs on prospecting, cold outreach and finding their own opportunities
• Developing consultative selling, objection handling and closing skillsGiving regular coaching and feedback, and managing performance through 1-2-1s and reviews
• Owning team targets and KPIs (key performance indicators), working with Sales leadership
• Using pipeline and performance data to plan for growth and conversion
• Running training sessions on sales technique, products and the market

Skills, Knowledge and Expertise

• Experience leading sales teams, with results you can point to
• Strong coaching skills and confidence giving constructive feedback
• A solid grasp of the sales process, ideally B2B with a focus on lead conversion
• Excellent communication, organisation and time management
• Comfortable with CRM (customer relationship management) systems, reporting and Excel
• A background in telecoms or IT services is a bonus

Benefits

• Salary depending on experince I Company car allowance I OTE £70k-£80k
• Holiday Allowance - 24 days + bank holidays + birthday leave.
• Hybrid working options - performance depending.
• Enhanced maternity, paternity and adoption leave.
• Paid volunteering day * regular charity events.
• Wider company benefits across health, financial wellbeing, Pension etc.