AI Sales Manager

Focus Group (UK); Shoreham-by-Sea; Hybrid; GBP 70,000 - 80,000; Full time

Benefits offered by this job

Company car allowance

Hybrid working

Birthday leave

Volunteer day

Health & pension benefits

Job summary

Focus Group is seeking an AI Sales Manager to lead a team of Business Development Managers selling Focus AI solutions in the UK market. You will coach the team from prospecting through to close, driving growth and sustaining high performance.

You’ll coach and motivate the team, set aggressive targets, and collaborate with product, marketing, and vendor partners to stay ahead in a fast-moving AI market.

Qualifications

• Experience leading B2B sales teams with measurable results.
• Ability to coach and develop others through the full sales cycle.
• Ability to explain AI to non-technical buyers.
• Strong communication and organizational skills.

Responsibilities

• Coach BDMs on prospecting, cold outreach and AI opportunities.
• Develop consultative selling and ROI business cases.
• Collaborate with pre-sales and solution architects.
• Provide regular coaching and performance reviews.
• Own team KPIs for AI revenue and pipeline.
• Lead training on AI products and sales techniques.

Skills

Leadership

Coaching

B2B sales

AI & automation

Communication

Sales coaching

Strategic thinking

Tools

Microsoft solutions

CRM systems

Job description

AI Sales Manager

Department: Regional Sales - South

Employment Type: Permanent

Location: Shoreham-by-Sea

Description

Lead, coach, and win in AI as an AI Sales Manager at Focus Group

Who we are

At Focus Group, we power the digital workplace for over 30,000 UK businesses, and we're growing fast. With a £1bn valuation, 1,300+ employees and 20 offices, we're one of the UK's leading technology providers.

AI and automation are now a core growth area for us through the Focus AI proposition. We're hiring an AI Sales Manager to lead a team of Business Development Managers (BDMs) selling it. Your focus is self-generated new business: coaching your team to spot where AI solves real customer problems and to win deals from first conversation to close.

Sell AI. Sell with AI.

We don't just talk about AI, we build it, use it and sell it. As a manager, that gives you and your team a real edge:

• A product set at the cutting edge - Your team sells AI virtual chat agents, AI receptionists such as Aila & Amy, internal AI assistants, Microsoft Copilot, and AI-enabled communications and contact centre solutions.
• AI built for your team's success - Our in-house AI sales agents research prospects before a call, coach BDMs against the MEDDICC sales methodology and review call transcripts to show what worked and what to change. It gives you a strong starting point for your own coaching.
• Close to the market - You'll work with product, marketing and vendor partners such as Microsoft and Intermedia, so you and your team stay ahead in a fast-moving market.

What we're looking for

We're after a results-focused sales leader who understands AI and can coach others to sell it. You'll develop your BDMs from prospecting through to close, hold them to a high standard and help them progress in their careers.

You’ll be:

• A confident communicator and hands-on sales coach
• Experienced in leading sales teams, with results you can point to
• Able to explain AI in clear commercial terms to non-technical buyers
• Motivated by developing people and seeing them progress
• Commercially aware and driven by targets

What's in it for you?

• Leadership responsibility - Own the performance of a BDM team in one of our key growth areas
• Coaching focus - Build a team’s skills in prospecting, consultative selling and closing
• Influence - Work with Sales leadership to set targets and plans for AI revenue and pipeline
• Recognition and growth - Be part of a business that values, rewards and promotes performance
• Collaborative culture - Work alongside pre-sales, solution architects and a wider sales team that backs each other to win

Key Responsibilities

As AI Sales Manager, you'll lead a team of BDMs who generate and win their own AI new business. You'll coach them through the full sales cycle and own the team's results. Key responsibilities include:

• Coaching BDMs on prospecting, cold outreach and finding their own AI opportunities
• Developing consultative selling skills, including ROI (return on investment) business cases and handling AI objections such as data security, cost and accuracy
• Working with pre-sales and solution architects so opportunities are scoped well and progressed
• Giving regular coaching and feedback, and managing performance through 1-2-1s and reviews
• Owning team KPIs (key performance indicators) for AI revenue, pipeline and new customers
• Running training on AI products, customer use cases and sales technique

Skills, Knowledge and Expertise

• Experience leading B2B sales teams, with results you can point to
• Strong coaching skills and confidence giving constructive feedback
• A good grasp of AI and automation, and the business outcomes they deliver
• A solid understanding of the sales process and lead follow-up best practice
• Excellent communication, organisation and time management
• B2B technology sales experience, ideally in AI, automation, SaaS or contact centre solutions, is a bonus
• A background in telecoms, IT services or Microsoft solutions is a bonus

Benefits

• Salary depending on experince I Comany car allowance I OTE £70k-£80k
• Holiday Allowance - 24 days + bank holidays + birthday leave.
• Hybrid working options - performance depending.
• Enhanced maternity, paternity and adoption leave.
• Paid volunteering day * regular charity events.
• Wider company benefits across health, financial wellbeing, Pension etc.