Multichannel Paid Media Lead for E-commerce Growth

Budweiser Brewing Group (AB InBev); Greater London; On-site; GBP 32,000 - 42,000; Full time

Benefits offered by this job

25 holidays per year + bank holidays &

Pension (up to 8% employer)

Comprehensive health & wellbeing (PMI,

26 weeks paid parental leave

Beer allowance

2 volunteer days a year

Life assurance & charitable giving

Job summary

AB InBev is seeking an experienced digital marketer to support the delivery of our Digital Media Strategy. In a small but growing team, you’ll report to the Acquisition Lead and work hands-on across platforms to bring campaigns to life.

The ideal candidate will have hands-on experience managing Paid Social, Paid Search or Programmatic accounts and a background in ecommerce, with a strong writing capability for creative content.

Qualifications

• Proven track record in digital marketing, in-house or agency.
• Experience with ecommerce and the digital customer journey.
• Comfort with AdWords, Meta Ads and eagerness to learn new tools.
• Excellent content writing capabilities.

Responsibilities

• Execute digital campaigns across Meta, Google, Snapchat with setup, targeting, creative, and budget.
• Help drive the digital strategy and provide input on channel usage.
• Monitor campaigns and analyze trends to inform strategy.
• Own multiple digital channels including PPC, Paid Social, Display, with optimization and reporting.
• Set up and manage PPC campaigns: AdWords, Bing, feeds and Merchant Center.
• Coordinate with creative teams to produce impactful ad content.

Skills

Paid Social

Paid Search

Programmatic

Content writing

Stakeholder management

Multi-channel

Ad platforms

Tools

AdWords

Meta Ads

Bing

Google Analytics

Job description

AB InBev is seeking an experienced digital marketer to support the delivery of our Digital Media Strategy. In a small but growing team, you’ll report to the Acquisition Lead and work hands-on across platforms to bring campaigns to life.

The ideal candidate will have hands-on experience managing Paid Social, Paid Search or Programmatic accounts and a background in ecommerce, with a strong writing capability for creative content.