Multi-Channel Individual Giving Manager

Ygam; Greater London; Hybrid; GBP 48,000 - 62,000; Full time

Job summary

Sense is seeking an experienced Individual Giving Manager to lead supporter acquisition and retention strategies, on a hybrid basis with 2 days in our London office. You will drive multi‑channel campaigns across direct mail and digital, focusing on growth, income and lifetime value.

In this role you will shape our Individual Giving & Legacies programme, test new ideas, improve performance and ensure supporters feel inspired and connected to our work while managing budgets and external

Qualifications

• Proven experience delivering successful individual giving or direct marketing campaigns.
• Strong multi-channel experience (e.g. direct mail, digital, DRTV, telemarketing, face-to-face).
• Experience managing budgets, forecasting and reporting on performance.
• Strong analytical skills, including segmentation, targeting and campaign optimisation.
• Experience managing agencies and external partners.
• Excellent communication and stakeholder management skills.
• Experience leading or mentoring team members.

Responsibilities

• Develop and deliver supporter acquisition and retention strategies, plans and budgets.
• Lead multi-channel fundraising campaigns across direct mail, digital, DRTV, telemarketing and face-to-face.
• Drive income growth and maximise value of supporters.
• Develop engaging fundraising propositions and creative campaign content.
• Lead ongoing testing, learning and innovation across products, audiences and channels.
• Manage income and expenditure budgets, with responsibility for forecasting and reporting.
• Build and manage relationships with external agencies and suppliers.

Skills

Multi-channel fundraising

Data-driven

Budgeting & forecasting

Stakeholder management

Team leadership/mentoring

Direct marketing experience

Job description

Sense is seeking an experienced Individual Giving Manager to lead supporter acquisition and retention strategies, on a hybrid basis with 2 days in our London office. You will drive multi‑channel campaigns across direct mail and digital, focusing on growth, income and lifetime value.

In this role you will shape our Individual Giving & Legacies programme, test new ideas, improve performance and ensure supporters feel inspired and connected to our work while managing budgets and external