Metals Product Marketing Lead — GTM & Growth

S&P Global; Greater London; Híbrido; GBP 65.000 - 95.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Annual incentive plan

Healthcare coverage

Career development resources

Retirement planning

Student loan contribution

Descripción de la vacante

S&P Global seeks an experienced Product Marketing Manager to join our global Product Marketing team, focused on the Metals portfolio. You will develop go-to-market strategies, own positioning, lead launches and create high-impact sales enablement to drive customer adoption and revenue.

You will collaborate with Product Management, Commercial and Global Marketing to translate insights into campaigns and content, while guiding product messaging across personas and buyer journeys.

Formación

• Proven experience in Product Marketing, B2B Marketing or a closely related role.
• Excellent written and verbal communication skills.
• Strong understanding of product positioning, value propositions and go-to-market strategy.
• Strategic and analytical thinker with problem-solving skills.
• Ability to develop structured plans from customer, market, product and commercial inputs.
• Strong stakeholder management and relationship-building skills across functions and levels.
• Customer-focused mindset with understanding of personas, needs and workflows.
• Strong project management and organisational skills with attention to detail.
• Comfortable using AI and emerging technologies to improve marketing effectiveness.
• Understanding of modern B22B marketing channels and tactics.
• MBA, MSc Marketing or equivalent advanced qualification is advantageous.

Responsabilidades

• Develop and refine differentiated, value-led positioning, messaging and customer value propositions.
• Translate complex product capabilities into clear customer benefits.
• Tailor messaging to different personas, workflows and buyer stages.
• Lead go-to-market strategies and marketing plans for Metals products and launches.
• Use insights to identify opportunities and inform product marketing priorities.
• Partner with Global Marketing to translate GTM into integrated campaigns.
• Lead the product marketing workstream for launches and major initiatives from audience definition to post-launch optimization.
• Ensure stakeholders are aligned around value proposition and routes to market.
• Create high-impact customer and sales content (pitch decks, battlecards, FAQs, collateral, videos, infographics, campaign assets).
• Provide messaging and tools to Commercial teams for effective customer engagement.
• Translate technical propositions into accessible, compelling stories.
• Own Metals product and pricing webpages from a marketing perspective.
• Improve digital customer journeys, content and product discovery.
• Strengthen SEO, GEO and AI-search discoverability.
• Define success measures and KPIs for product marketing programmes.
• Analyze campaign performance and adoption to identify optimisation opportunities.
• Build partnerships across Product Management, Commercial, Research and Global Marketing.
• Incorporate customer and market perspectives into product and commercial discussions.
• Influence across teams and senior stakeholders to deliver objectives.

Conocimientos

Product Marketing

B2B Marketing

Go-to-market strategy

Stakeholder management

Analytical thinking

Educación

Degree in Business or Marketing

Descripción del empleo

S&P Global seeks an experienced Product Marketing Manager to join our global Product Marketing team, focused on the Metals portfolio. You will develop go-to-market strategies, own positioning, lead launches and create high-impact sales enablement to drive customer adoption and revenue.

You will collaborate with Product Management, Commercial and Global Marketing to translate insights into campaigns and content, while guiding product messaging across personas and buyer journeys.