Martech Data & Insights Lead — AI & Optimisation

Sainsbury's Limited; City Of London; Hybrid; GBP 70,000 - 100,000; Full time

Benefits offered by this job

Colleague discount

Pensions and life cover

Performance bonus up to 20% of salary

Private healthcare

Job summary

Sainsbury's Limited is seeking a MarTech Manager (Data, Intelligence & Optimisation) to drive customer data and audience insights across the business. Hybrid London/Home-based role within the Marketing function.

You will lead customer data strategy, identity, measurement and performance insights, partnering with Marketing, Loyalty, Product, Engineering and Retail Media to transform data into action and value.

Qualifications

• Demonstrated curiosity about customers and driving insights.
• Ability to balance analytical thinking with commercial understanding.
• Strong stakeholder management and influencing skills.
• Clear and actionable storytelling with data.
• Experience translating complex information for diverse audiences.
• Comfort with continuous learning and improvement.

Responsibilities

• Shape and evolve customer data and audience capabilities to support objectives.
• Collaborate across Marketing, Loyalty, Product and Technology to govern and activate data.
• Support development of Customer Data Platform and audience management capabilities.
• Create connected customer understanding across channels and touchpoints.
• Improve data trust, accessibility and usability for teams.
• Establish measurement frameworks and provide consistent performance reporting.
• Champion testing, learning and AI-enabled opportunities within Martech initiatives.

Skills

Customer curiosity

Analytical thinking

Stakeholder management

Clear communication

Job description

Sainsbury's Limited is seeking a MarTech Manager (Data, Intelligence & Optimisation) to drive customer data and audience insights across the business. Hybrid London/Home-based role within the Marketing function.

You will lead customer data strategy, identity, measurement and performance insights, partnering with Marketing, Loyalty, Product, Engineering and Retail Media to transform data into action and value.