MarTech & AdTech Solutions Architect (Associate Director)

EY; Glasgow; On-site; GBP 103,000 - 205,000; Full time

Job summary

EY is seeking a BMC MarTech Solution Architect to shape the data-driven, AI-enabled future of EY's marketing technology landscape. You will define architecture strategy, standards, and roadmaps, coordinating with Product Managers and business leaders to deliver scalable, compliant solutions.

You’ll collaborate across enterprise teams to design integrations with data lakes, CDPs and analytics platforms, champion API-first principles, and influence technology investments and governance.

Qualifications

• Deep knowledge of MarTech ecosystems: CRM, CDP, CMS, automation, analytics, identity & consent.
• Strong architectural modelling capabilities (business, data, application, technology).
• Strong understanding of enterprise data strategy, data governance, and AI‑enablement.
• Experience designing integrations across multiple enterprise platforms.
• Excellent communication, leadership, facilitation, and stakeholder management skills.
• Exposure to Data Architecture or AI/ML platform design.
• Experience with Adobe Experience Cloud, Salesforce, CDPs, DAM, or similar ecosystems.
• Architecture certifications (e.g., TOGAF), cloud certifications.

Responsibilities

• Define and maintain the MarTech architecture strategy and vision.
• Define MarTech architectural standards, reusable patterns, and reference architectures.
• Shape multi‑year roadmaps with Product Managers and cross‑functional business leaders.
• Translate strategic business needs into future‑state capability models and architectures.
• Act as the architectural connector across BMC, ET, C&I, Talent, Alumni, and Communications.
• Ensure interoperability and shared experience frameworks across business functions.
• Reduce duplication and promote enterprise platform and standards reuse.
• Produce solution options with pros/cons, costs, risks, technical debt, and compliance (infoSec, GCO, data).
• Collaborate with Data Architecture teams to design AI‑ready data models, taxonomies, and metadata structures.
• Ensure MarTech systems integrate effectively with enterprise data lakes, CDPs, analytics platforms, and identity systems.
• Assess emerging technologies and evaluate platform/vendor options with Product Management teams.
• Influence investment decisions, business cases, and sourcing strategies.
• Support design assurance and enterprise governance forums.
• Promote API‑first, event‑driven, modular, and composable architecture principles.
• Champion performance, resilience, observability, accessibility, and global scalability.
• Communicate complex architectural concepts in clear, business‑focused language.
• Serve as a trusted advisor on MarTech strategy, innovation, and platform evolution.

Skills

MarTech ecosystems

Architectural modelling

Data strategy governance

Integrations design

stakeholder management

Data Architecture / AI/ML

Adobe Experience Cloud / Salesforce

TOGAF / cloud certs

Tools

Adobe

DSPs

API-led integration

ESB

CDP

CMS

CRM analytics

Azure

AWS

GCP

Lucidchart

LeanIX

ArchiMate

Job description

EY is seeking a BMC MarTech Solution Architect to shape the data-driven, AI-enabled future of EY's marketing technology landscape. You will define architecture strategy, standards, and roadmaps, coordinating with Product Managers and business leaders to deliver scalable, compliant solutions.

You’ll collaborate across enterprise teams to design integrations with data lakes, CDPs and analytics platforms, champion API-first principles, and influence technology investments and governance.