Marketing Specialist

TOTALENERGIES CHARGING SOLUTIONS UK LIMITED; Greater London; On-site; GBP 38,000 - 60,000; Full time

Job summary

TotalEnergies Charging Solutions UK Limited in the United Kingdom is seeking a seasoned marketing specialist for the Domain Sales & Marketing team to drive multi-channel campaigns and customer engagement for EV solutions.

The role focuses on paid advertising, email newsletters, and customer journey optimization, with close collaboration across TECS Marketing and TCSUK to deliver compelling assets and measurable results. A minimum of 3 years in marketing/comms is required.

Qualifications

• Minimum 3 years of experience in marketing or communications.
• Experience with multi-channel campaigns and data-driven insights.
• Passion for e-Mobility and sustainable mobility is beneficial.

Responsibilities

• Lead multi-channel campaigns aligned with business objectives and report performance.
• Manage paid advertising campaigns with KPI monitoring and optimization.
• Create and distribute newsletters using segmentation to boost relevance.
• Enhance customer lifecycle with cross-team collaboration.
• Develop EV sales tools and promotional materials.

Skills

Marketing campaigns

Paid advertising

Customer journey design

Stakeholder management

Job description

Employer company TOTALENERGIES CHARGING SOLUTIONS UK LIMITED

Domain Sales & Marketing

Type of contract Regular position

Experience Minimum 3 years

• TotalEnergies’ EV Charge division supports the operation and develops the sales of EV solutions to support the UK EV customers, primarily for on-street charging.
• TCS is an important department enabling TotalEnergies Group towards its commitment to better energy.
• This ‘young’ department is growing rapidly to respond to the huge transition that is ahead of us.
• Essential link in TotalEnergies’ ambition to be an important actor in the field of Clean Energies.

Activities

• Own and deliver multi-channel campaigns aligned with business objectives, from asset development and approval through to performance reporting to senior management, supported by meaningful data and insights.
• Manage paid advertising campaigns, ensuring value for money through close monitoring, analysis and optimisation of relevant KPIs.
• Create and distribute newsletters using targeted segmentation to improve relevance and engagement.
• Enhance the customer lifecycle in partnership with TCSUK Solution team and TECS Marketing team, identifying opportunities to improve engagement and retention.
• Strengthen customer loyalty in partnership with TCSUK Solutions team and TECS Marketing team.
• Coordinate the POI update strategy to strengthen brand visibility and ensure accurate, consistent information across relevant channels.
• Capture and promote customer testimonials, case studies and milestones to strengthen trust and credibility.
• Be an active contributor in the continuous improvement of existing and new customer journeys, through design and review of branding on EV charge points to wording of automated notifications sent to users.
• Support the TCSUK team with ad hoc marketing requests, prioritising activity in line with business needs.
• Support the Commercial team with communications requirements, including press releases, borough communications and eMSP communications.
• Collaborate closely with the TCSUK and TECS Marketing teams to develop and maintain EV sales tools, including presentations, brochures, case studies, market studies and promotional materials.

Candidate Profile

• 3+ years experience in marketing/comms preferred.
• Customer journey and customer value proposition design experience.
• A passion for e-Mobility, EV Charging and sustainable mobility will be advantageous.
• Commercial & customer-oriented mindset.
• Ability to build strong partnership relations at all levels to Director/MD.
• Creative, entrepreneurial, hands-on approach and above all a team player.
• Flexible and agile with a proactive attitude in rapidly growing environment
• Able to work autonomously and set own targets.

Joining TotalEnergies means committing to the energy transition and helping provide energy that is more affordable, more available, and more sustainable for as many people as possible. You will grow within an international multi-energy company where every talent matters. You will contribute to ambitious projects and deliver concrete solutions to today's energy challenges.

Throughout your career, you will benefit from a wide variety of assignments and tailored learning opportunities. You will fully develop your potential in an environment that fosters innovation and excellence. Join committed and collaborative teams where success is built together.

We place respect and employee well-being at the heart of our performance. That is why TotalEnergies values diversity and promotes equal opportunities for all.