Marketing Operations Manager

Twilio; United Kingdom; Remote; GBP 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a detail-oriented Marketing Operations Manager to lead innovative campaign initiatives. This remote role offers the opportunity to drive strategic marketing operations, optimize processes, and enhance campaign performance. Join a vibrant team dedicated to transforming communications and empowering businesses worldwide. If you have a passion for marketing and a knack for project management, this is your chance to make a significant impact in a fast-paced environment. Embrace the chance to grow your career while working with a diverse and inclusive team.

Qualifications

• 3-5 years of experience in campaign operations or project management.
• Strong competency in marketing automation tools, preferably Marketo.

Responsibilities

• Collaborate with stakeholders to develop campaign strategies and objectives.
• Build and execute marketing campaigns across various platforms.

Skills

Marketing Automation

Project Management

Campaign Operations

Communication Skills

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Communications

Tools

Marketo

Jira

Airtable

Asana

Job description

At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.

Our dedication to remote-first work, and a strong culture of connection and global inclusion, means that no matter your location, you’re part of a vibrant team with diverse experiences making a global impact each day. As we continue to revolutionize how the world interacts, we’re acquiring new skills and experiences that make work truly rewarding. Your career at Twilio is in your hands.

About the job

We are seeking a detail-oriented and strategic Marketing Operations Manager to oversee the planning, execution, and optimization of campaign operations. Reporting to the Manager, Marketing Campaign Operations, this role will be the operational backbone of our campaign initiatives.

Responsibilities

In this role, you’ll:

• Collaborate with stakeholders to develop campaign strategies, timelines, and objectives
• Build, test, and execute marketing campaigns across various platforms
• Prioritize, track, and document campaign request updates via project management software (Jira)
• Optimize internal processes to improve efficiency and reduce bottlenecks
• Resolve roadblocks and issues as needed to meet campaign goals
• Identify and recommend improvements based on campaign performance insights

Qualifications

We value diverse experiences in other industries and encourage everyone who meets the required qualifications to apply. While having “desired” qualifications makes for a strong candidate, we welcome applicants with alternative experiences. If your career is just starting or hasn't followed a traditional path, don’t let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!

Required:

• Bachelor's degree in Marketing, Business, Communications, or a related field
• 3-5 years of experience in campaign operations, marketing operations, or project management
• Experience building automated and complex campaign programs from inception to completion (e.g., lead nurtures, customer lifecycle nurtures, audience segmentation, workflow automations)
• Strong competency in marketing automation (Marketo preferred)
• Proven ability to manage multiple projects simultaneously in a fast-paced environment
• Excellent written and verbal communication skills
• Relevant certifications such as Marketo Certified Expert
• Proficiency with project management tools (e.g., Jira, Airtable, Asana)

Location

This role will be remote and based in the United Kingdom.

Travel

Occasional travel may be required to participate in project or team in-person meetings.