Marketing Operations Manager

JR United Kingdom; London; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

A leading company in the AI SaaS sector is seeking a Marketing Operations Manager to streamline MarTech systems and optimize demand generation. You'll enhance workflows, implement automation tools, and collaborate with sales and marketing teams to drive revenue growth. Join a flexible work environment with a London office as we transform how businesses operate.

Qualifications

• 3–5 years’ experience in Marketing or Revenue Operations in B2B SaaS.
• Strong hands-on experience with Marketo, Salesforce, and Qualified.
• Proven success in creating lead lifecycle strategies and automation workflows.

Responsibilities

• Manage and improve the entire MarTech stack.
• Create and optimize automated workflows for lead capture and nurturing.
• Build dashboards and reports that reveal campaign performance.

Skills

Lead lifecycle strategies

Lead scoring models

Automation workflows

Analytical skills

Collaboration

Tools

Marketo

Salesforce

WordPress

Qualified

Make

Zapier

Job description

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Marketing Operations Manager – AI-Powered B2B SaaS ?

Propel is partnering with an AI-driven platform transforming how global finance teams handle document processing. By automating complex data workflows, they help businesses save time and increase accuracy. As they scale rapidly, they need a Marketing Operations Manager to build, streamline and grow the systems that fuel demand generation, campaign success and revenue insights.

What you’ll be doing:

• Manage and improve the entire MarTech stack—Marketo, Salesforce, Qualified—making sure everything works smoothly together and campaigns run flawlessly
• Create and optimise automated workflows for lead capture, enrichment, routing and nurturing to deliver personalised experiences at scale
• Develop and maintain lead scoring models to identify high-potential prospects and accelerate pipeline growth
• Support WordPress site operations alongside content and web teams to ensure top performance
• Explore and implement AI tools for smarter segmentation and automation
• Equip marketing teams with tools, processes and training to run scalable campaigns
• Align sales and marketing workflows to ensure fast lead handoffs and accurate reporting
• Build dashboards and reports that reveal campaign performance and marketing’s impact on revenue
• Collaborate closely with RevOps, Demand Gen and Product Marketing to maximise results

What they’re looking for:

• 3–5 years’ experience in Marketing or Revenue Operations within fast-growing B2B SaaS
• Strong hands-on experience with Marketo, Salesforce, WordPress and conversational marketing platforms like Qualified
• Proven success creating lead lifecycle strategies, scoring models and automation workflows
• Excellent analytical skills and knowledge of GDPR and CCPA compliance
• Familiarity with automation tools such as Make or Zapier
• A collaborative attitude, comfortable working across Sales, Demand Gen and other teams

Location: Flexible with a London office, most of the team come in one day a week | Occasional travel outside of the UK.

Ready to build the marketing engine powering a rapidly growing AI SaaS business? Let’s talk.

Marketing Operations Manager – AI-Powered B2B SaaS ?