Marketing Officer

Central Bedfordshire Council; England; Hybrid; GBP 36,000 - 39,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Central Bedfordshire Council is seeking a marketing communications professional on a hybrid fixed-term basis for 12 months. You will help design and deliver campaigns across social media, digital, email and traditional channels, aiming to engage communities and drive positive outcomes.

You’ll collaborate with colleagues and partners, track performance and refine approaches. The role focuses on creating engaging content, applying brand guidelines, and turning ideas into action across multiple

Qualifications

• Around two to three years’ experience in marketing, communications or a related role.
• Experience supporting campaigns across digital and traditional channels, including social media, paid advertising, email and websites.
• Good understanding of audience targeting, content creation, branding and writing for different audiences.
• Ability to monitor campaign performance and use insights to improve results.
• Confidence working with colleagues, suppliers and external partners.
• Campaign delivery: Plans and delivers campaigns across multiple channels.
• Creative content: Creates engaging copy, videos, social posts and marketing materials.
• Audience insight: Understands audiences and targets messages effectively.
• Digital and non-digital marketing: Understands social media, advertising, email, web, out-of-home, TV and radio.
• Evaluation: Tracks results and identifies improvements.
• Organisation: Manages tasks and deadlines with attention to detail.
• Brand and collaboration: Applies our brand consistently, shares ideas and builds relationships.
• Creative and adaptable: Brings fresh ideas and enjoys varied projects.

Job description

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Job Family: Providing - CBG9 Salary: £35,960 - £38,802 per annum pro rata Hours: 22.2 hours per week

Location: You will be expected to attend a CBC office location as often as needed to carry out your role, which will be no less than once per month.

Contract Type: Hybrid - Fixed Term - 12 months (funded)

Closing Date: 27th November 2026

Interview Date: W/C 7th December 2026

About the role

Help us create run marketing activities and campaigns that make a difference. This is more than a marketing role. It’s about connecting people with services that matter, inspiring positive change and helping our communities thrive.

You’ll help bring campaigns to life across social media, advertising, websites, email and community outreach. Working with colleagues across the council and partners, you’ll create engaging content, reach new audiences and turn ideas into action.

No two days are the same. You could be sharing real stories that inspire people to consider fostering, encouraging better recycling habits or supporting public health campaigns. Our work includes exciting projects such as supporting a new regional fostering hub to recruit more foster carers through targeted campaigns and engaging content. You’ll also work across a variety of council services, sharing ideas, developing your skills and helping deliver marketing that makes a real difference to our communities. You’ll also track campaign performance, learn what works and help us improve future campaigns.

You’ll be part of a collaborative Communications Team, working on projects that have a real impact on people’s lives.

You’ll work across different services and campaigns, with opportunities to share ideas, develop your skills and learn from experienced colleagues.

If you’re creative, curious and enjoy turning ideas into effective campaigns, this is a chance to grow your marketing experience while doing work that matters.

Experiences

• Around two to three years’ experience in marketing, communications or a related role
• Experience supporting campaigns across digital and traditional channels, including social media, paid advertising, email and websites
• Good understanding of audience targeting, content creation, branding and writing for different audiences
• Ability to monitor campaign performance and use insights to improve results
• Confidence working with colleagues, suppliers and external partners.
• Campaign delivery: Plans and delivers campaigns across multiple channels
• Creative content: Creates engaging copy, videos, social posts and marketing materials
• Audience insight: Understands audiences and targets messages effectively
• Digital and non-digital marketing: Understands social media, advertising, email, web, out-of-home, TV and radio
• Evaluation: Tracks results and identifies improvements
• Organisation: Manages tasks and deadlines with attention to detail
• Brand and collaboration: Applies our brand consistently, shares ideas and builds relationships
• Creative and adaptable: Brings fresh ideas and enjoys varied projects

The role is being offered on a fixed term basis for a period of 12 months. This role will cease when the funding is withdrawn. The Council cannot guarantee you any minimum or maximum period of employment.

Our aspiration is to be a truly flexible employer. We welcome discussion on location, hours and working pattern as part of the application process.

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You will be expected to demonstrate how you meet the key accountabilities and competencies in this Recruitment Pack.

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To maintain a fair and consistent approach for applicants,it isCentral Bedfordshire Council'spolicy to only consider applications madevia our online applicationsystem and we therefore thank you for not submitting your application offline.

Your application to us is a reflection of who you are professionally and should give us an accurate and authentic picture of your skills, experiences and if applicable qualifications. Before you submit your application, we will ask you to confirm if you have used AI.

All new starters will join us on a four ‑ month probationary period. During this time, if you are offered a Hybrid role you will be required to attend a Central Bedfordshire Council office location more frequently to support thorough and well ‑ supported onboarding into your role. Please keep this in mind if you anticipate extensive travel to Central Bedfordshire.

Please note we are unable to offer sponsorship for our roles. Successful applicants that may require a visa will need to consider the options for obtaining and/or maintaining the legal right to live and work in the UK for the duration of the contract offered.

Free information, advice and guidance into work or learning

Central Bedfordshire Council is an equal opportunities employer. We welcome enquiries from everyone and value diversity in the workplace. We are a Disability Confident employer, we are working to become a Disability Confident leader in our community.

To maintain a fair and consistent approach for applicants, it is Central Bedfordshire Council's policy to only consider applications made via our online application system and we therefore thank you for not submitting your application offline. If you do not have a CV to hand, please look on our website for a CV template that you can use to create your CV to apply for this role. http://www.centralbedfordshire.gov.uk/jobs/work-here/application.aspx