Marketing Officer

Birmingham Museums Trust; Birmingham; Hybrid; GBP 27,000 - 33,000; Full time

Job summary

Birmingham Museums Trust is seeking a marketing professional to shape how Birmingham's stories reach audiences through cross-platform campaigns. The role focuses on delivering campaigns that expand reach and attract visitors across our museum sites.

You'll implement campaigns from out-of-home to digital and partnerships, manage budgets, and collaborate with the Brand & Marketing Manager to deliver measurable results.

Qualifications

• Experience in a marketing role leading creative campaigns.
• Experience planning, delivering and evaluating campaigns.
• Commitment to equality, diversity and inclusion.
• Ability to work well in a team and have an eye for design.

Responsibilities

• Implement marketing campaigns across channels including out-of-home, digital and partnerships.
• Manage campaign budgets and work with the Brand & Marketing Manager to deliver measurable results.

Skills

Diversity & Inclusion

Campaign leadership

Campaign planning

Teamwork

Visual design

Cultural sector interest

Job description

Permanent / Full Time
Hours: 37 Hours Per Week (Evening & Weekend working as required)
Salary: £29,850 per annum
Location: Hot Desks across Birmingham Museum Sites / Hybrid

We are seeking someone who can help shape how the city's stories reach mass audiences through innovative cross-platform campaigns.

What you'll be doing:

• You'll implement marketing campaigns using everything from out-of-home advertising to paid digital and partnership campaigns. Working with colleagues across the organisation, you'll deliver campaigns that expand our reach to new audiences.
• This role directly impacts visitor attendance and income across Birmingham Museums' venues. You'll manage specific campaign budgets and work with the Brand & Marketing Manager to deliver measurable results.

What you'll bring:

• An understanding of the Trust's commitment to equality, diversity and inclusion
• Experience of working within a relevant marketing role - where you have led on a creative campaign, engaging underserved audiences
• Experience of planning, delivering and evaluating campaigns
• The ability work efficiently in a team
• An eye for design to help create effective visual campaigns
• A keen interest in museums as well as the culture sector in Birmingham and the wider region

Why this matters:

This is an exciting opportunity to play an instrumental role in delivering Birmingham Museums Trust's vision to create hope, social trust and belonging.

Important Information:

• We are an inclusive employer and recruit on the basis of ability, we are keen to hear from any applicants who feel suitably experienced.
• Any offer of employment will be subject to pre-employment checks being carried out.
• Close date for applications is 25th October 2026.

National Museum Directors' Council, National Museums Liverpool, World Museum, WilliamBrown Street, Liverpool, L3 8EN