Marketing Manager UK

EdTechFrance; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

Rise Up, a European learning software provider with offices in Paris, London and Lisbon, is seeking a Marketing Manager for the UK & Ireland to lead local marketing initiatives and drive pipeline growth.

You will bridge global marketing strategy with local execution, plan multi-channel campaigns, and collaborate with Sales, Product Marketing and Customer Success to generate measurable business impact across the region.

Qualifications

• 4+ years of B2B SaaS marketing experience.
• Strong campaign management and demand generation skills.
• Excellent English communication for UK audiences.
• Experience with CRM, marketing automation and HubSpot.

Responsibilities

• Own and execute UK&I marketing plan to generate qualified pipeline.
• Plan multi-channel campaigns across inbound, events, content, partnerships and ABM.
• Design and deploy lead nurturing programmes to improve engagement and conversions.
• Support regional event marketing including trade shows, webinars and customer events.
• Collaborate with partners and internal stakeholders to improve visibility and lead quality.
• Create local enablement assets: presentations, one-pagers, case studies.
• Partner with Sales to identify growth opportunities and accelerate pipeline.
• Track performance and report marketing ROI with insights.

Skills

Campaign management

Demand generation

Content marketing

Sales enablement

Events

CRM tools

Marketing automation

HubSpot

English communication

Tools

HubSpot

CRM software

Job description

# Marketing Manager UK* Londres* Full-Time* Apply Now## AboutPionnière du Blended Learning et fondée en 2014, Rise Up propose une **plateforme innovante de gestion de formation**.Alimentée par la technologie et centrée sur la performance, Rise Up permet de délivrer des expériences de formation engageantes et personnalisées, mêlant le digital et le présentiel. La plateforme, adaptée aux besoins des formateurs, administrateurs et apprenants, transforme l’apprentissage professionnel en un levier stratégique, au service de la transformation organisationnelle.Avec une présence active dans **73 pays** et une communauté de **5 millions d'apprenants**, Rise Up façonne l’avenir de l’apprentissage professionnel à travers l’Europe, en combinant innovation technologique et expertise pédagogique.La société compte **120 collaborateurs, répartis entre Paris, Londres et Lisbonne**.Leur manifeste : ***Own Today.*** Construire l'avenir aujourd'hui, en aidant les organisations et leurs équipes à à évoluer, à s’adapter et à rester toujours *up-to-skill* dans un environnement en perpétuelle évolution.## Job DescriptionRise Up is a leading European learning software provider, pioneering Blended Learning with a fast-growing presence across the continent.With offices in Paris, London, and Lisbon, our team of 120 talented individuals is shaping the future of professional development.At Rise Up, we bridge cutting-edge technology and learning expertise to help organizations and their teams continuously develop the skills they need to thrive in a rapidly evolving world.With 5 million learners across 73 countries, we are transforming professional training through an innovative platform that seamlessly blends digital and in-person learning. Designed for employees, powered by technology, and focused on performance, our solution drives organizational transformation through personalized and engaging learning experiences.---**Why Join Us?*** Grow with us: Become part of a fast-growing, ambitious and innovation-driven company.* Think globally, thrive locally: Work in an international team that embraces diverse talents and backgrounds.* Start strong: Our structured onboarding programme sets you up for success and helps you feel at home from day one.* Make an impact: Help reinvent how millions of people learn and grow professionally, while enhancing your own skills in a collaborative and supportive environment.---**The Role**The UK & Ireland market is one of Rise Up’s most strategic growth priorities.As Marketing Manager, UK & Ireland, you will be the local marketing lead responsible for driving pipeline generation, strengthening brand awareness and supporting customer growth across the region.Acting as the bridge between global marketing strategy and local market execution, you will own the planning, execution and optimisation of marketing initiatives tailored to the UK & Ireland market. You will work closely with Sales, Customer Success, Product Marketing and the wider Marketing team to ensure our activities generate measurable business impact.This is a highly visible role offering significant autonomy, exposure to senior stakeholders and the opportunity to directly influence revenue growth.**Your Core Mission**Generate qualified pipeline, strengthen Rise Up’s market presence and support revenue growth across the UK & Ireland through data-driven, customer-centric marketing initiatives.**What You’ll Do****Demand Generation & Pipeline Growth*** Own and execute the UK&I marketing plan to generate qualified pipeline and support revenue targets.* Plan, launch and optimise multi-channel campaigns across inbound, events, content, partnerships and ABM; leveraging CRM, AI and growth tools.* Design and deploy lead nurturing programmes that improve lead engagement, increase conversion rates and maximise marketing contribution to revenue.* Support regional event marketing initiatives including trade shows, executive roundtables, webinars and customer events.* Collaborate with external partners and internal stakeholders to improve organic visibility, website traffic quality and lead conversion.* Create and maintain local sales and partnerships enablement assets including presentations, one-pagers, case studies and competitive materials.* Partner closely with Sales to identify growth opportunities and accelerate pipeline creation.* Support customer engagement, advocacy and expansion initiatives, working closely with Customer Success.* Track performance and continuously improve conversion rates, pipeline contribution and ROI providing regular reporting and insights on marketing performance and business impact. **Brand, Content & Market Development*** Strengthen Rise Up's visibility and credibility across the UK&I market.* Create high-impact content tailored to the market, including webinars, case studies, customer stories, blog articles and thought-leadership pieces.* Adapt global campaigns and messaging to local market needs, working closely with Product Marketing to ensure local relevance of messaging and value propositions.* Identify opportunities to position Rise Up as a recognised leader within the HRTech and Learning Technology ecosystem, through PR opportunities, partnerships, speaking engagements and industry events.* Act both as the UK&I marketing point of contact across teams and as the “Voice of the Customer”, providing market and buyer insights to global teams.**What You Bring*** 4+ years of experience in B2B marketing, ideally within SaaS, HRTech or a high-growth technology environment.* Strong experience across campaign management, demand generation, content marketing, sales enablement and events.* Exceptional written and verbal communication skills in English, with the ability to create compelling content for UK audiences and a deep understanding of UK&I buyer behaviours and business culture.* Hands-on experience with CRM, marketing automation and growth tools (HubSpot command highly desirable)* Experience collaborating with Sales, Product and cross-functional teams in an international environment.* AI-native approach with a strong interest in emerging technologies and modern marketing workflows.* Commercial mindset with a clear understanding of marketing's impact on pipeline and revenue.* Comfortable working autonomously while collaborating effectively with global and local stakeholders.**Working Model*** Based in London with regular presence in our central London office.* Hybrid working environment.* Occasional travel within the UK and internationally.**Hiring Process*** Screen with Valentine, Talent Acquisition Manager* Manager interview with Nora, Chief Marketing Officer* Business case with Nora* HR interview with Victor, Chief People Officer* Interview with Camilia, UK & I Country Director and Arnaud, CEO & Founder**Ready to Build the Future of Learning?**If you're a commercially minded marketer who enjoys building pipeline, creating impactful campaigns and helping a high-growth SaaS company scale in a strategic market, we'd love to hear from you.Apply now and help shape how organisations learn, grow and perform.