Marketing Manager — Hybrid Role for Creative Campaigns & ROI

River Cottage HQ; Axminster; Hybrid; GBP 38.000 - 40.000; Vollzeit

Benefits dieser Stelle

Delicious meals and coffee on site

Staff discounts for restaurants and on

Two cookery courses a year

Zusammenfassung

River Cottage HQ is seeking a creative and experienced marketing professional to lead a broad range of marketing initiatives across a multi-faceted business, including a restaurant, cookery school, accommodation and events.

You will drive campaigns across digital and traditional channels, develop materials for new products and local events, and collaborate with events and sales teams to maximise reach and ROI. A hybrid working arrangement is offered with on-site and home-based days.

Qualifikationen

• Hard-working self-starter with experience in traditional and digital marketing.
• Experience managing websites in retail/sales environments.
• Experience running online ads and social media campaigns; up-to-date with online trends.
• Creative content creator with strong copywriting and proofreading skills.

Aufgaben

• Manage channels across social media, mailers, website, press releases, magazines, and local leaflets/posters.
• Research audiences, competitors and trends to inform campaigns.
• Plan and execute marketing campaigns for weddings and events with consistent messaging.
• Produce and publish engaging digital and offline content (social posts, blogs, newsletters, photography, video).
• Create films/photos with tutors, chefs and experts for digital and offline use.
• Lead social media presence with a calendar and campaigns; drive growth.
• Collaborate with sales to generate content for posts/ads.
• Maintain River Cottage brand consistency across all channels.
• Monitor, report and optimize marketing performance metrics.
• Manage budgets and allocate resources effectively.
• Oversee SEO strategy and site optimization to boost organic traffic.

Kenntnisse

Marketing experience

Digital marketing

Content creation

Copywriting

Social media management

SEO basics

Ausbildung

Relevant degree

Tools

CRM systems

Website management

SEO tools

Jobbeschreibung

River Cottage HQ is seeking a creative and experienced marketing professional to lead a broad range of marketing initiatives across a multi-faceted business, including a restaurant, cookery school, accommodation and events.

You will drive campaigns across digital and traditional channels, develop materials for new products and local events, and collaborate with events and sales teams to maximise reach and ROI. A hybrid working arrangement is offered with on-site and home-based days.