Marketing Manager (Fundraising Appeals and Propositions)

North Yorkshire Hospice Care; Harrogate; Hybrid; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Flexible and hybrid working for many角色

Wellbeing and resilience support with,

9% employer pension contribution

Generous annual leave

Staff discounts on online shop and生活平台

Job summary

North Yorkshire Hospice Care seeks a creative Fundraising Marketing Manager (Appeals and Propositions) to grow fundraising income and develop inspiring propositions across Saint Michael's Hospice, Herriot Hospice and Just 'B'.

Working with fundraising, marketing, digital and clinical teams, you will use insight, storytelling and data to maximise campaign impact, strengthen donor relationships and deliver sustainable income growth.

Qualifications

• Experience in developing and delivering successful, integrated fundraising campaigns.
• Excellent communication and storytelling skills.
• Ability to create donor-focused content that inspires support.
• Use audience insight and campaign data to measure performance and maximise fundraising income.
• Manage budgets, deadlines and multiple projects.
• Strong organisational and relationship-building skills for collaboration with teams and agencies.
• Demonstrate initiative and commitment to professional development with a compassionate approach to hospice care.

Responsibilities

• Lead creative, integrated fundraising campaigns across multiple services.
• Engage supporters, attract new audiences and demonstrate the impact of donations.
• Collaborate with fundraising, marketing, digital and clinical teams to maximise campaign effectiveness.

Skills

Creative thinker

Storytelling

Audience insight

Campaign management

Budget management

Stakeholder collaboration

Excellent communication

Job description

As Fundraising Marketing Manager (Appeals and Propositions), you will play a key role in helping North Yorkshire Hospice Care grow its fundraising income and ensure more people receive the support they need. You will develop inspiring fundraising propositions and lead creative, integrated campaigns that engage supporters, attract new audiences and demonstrate the difference donations make across Saint Michael's Hospice, Herriot Hospice and Just 'B. Working collaboratively with colleagues across fundraising, marketing, digital and clinical services, you will use insight, creativity and data to maximise campaign impact, strengthen supporter relationships and deliver sustainable income growth. This is an exciting opportunity to bring fresh ideas to our fundraising marketing and help secure the future of our vital services for local people and families.

• We put the people who use our services at the heart of everything we do
• We are caring and compassionate
• We are personal and supportive in our approach
• We engage positively
• We are responsive
• We are driven to do better
• We are fair
• We are professional
• We work collaboratively
• We are accountable
• Living out our values
• Our behaviour framework puts our values in the context of our everyday work.
• We positively encourage applications from all areas of the community, regardless of gender, race, faith, disability, age, or sexual orientation. As part of our commitment to equality, diversity and inclusion, we collect and monitor EDI data of applicants to help us ensure that our policies and procedures are effective in promoting equality. The information you provide in the Equality, Diversity, and Inclusion section of the application form will have no bearing on your application, it is only used for diversity monitoring and is not visible to hiring managers.
• We believe that children, young people and adults should never experience abuse of any kind. Our safer recruitment and safeguarding processes help protect those accessing our services. Please see our safeguarding statement on our website.
• We will need to complete satisfactory pre-employment checks before appointing you. These include but are not limited to identity checks, DBS clearance at an appropriate level for the role, verification of right to work in the UK, employment references and employment history. We will cover the cost of these.
• PLEASE NOTE: Unfortunately, we are not currently able to consider applicants who require sponsorship to work in the UK.
• Wellbeing and resilience support with a dedicated team by your side
• Flexible and hybrid working for many roles
• A supportive and caring environment
• Opportunities to grow, develop and progress, with culture of lifelong learning
• Benefits include 9% employer pension contribution, enhanced family leave and pay, generous annual leave, staff discount on our online shop, shopping and lifestyle discounts platform.

We are looking for a creative, proactive and results-driven marketing professional with proven experience in developing and delivering successful, integrated marketing or fundraising campaigns. You will have excellent communication and storytelling skills, with the ability to create compelling, donor-focused content that inspires people to support our cause. You will be confident using audience insight and campaign data to measure performance, improve results and maximise fundraising income, alongside managing budgets, deadlines and multiple projects. With strong organisational and relationship-building skills, you will enjoy working collaboratively with colleagues, external agencies and partners to bring ideas to life. You will also demonstrate initiative, a commitment to continuous professional development and a compassionate, sensitive approach to communicating about hospice care, bereavement and emotional wellbeing, ensuring all activity reflects our values and the difference we make to local communities.

Do you want to be part of an organisation that makes a real difference to our local communities? Our family of services including Herriot Hospice Homecare, Just 'B' and Saint Michael's Hospice provide vital support to people when they need it most. Our vision is of a community where everyone gets the care they need, want and deserve. You can help make that a reality. We are an independent charity powered by local communities. Every day, we help to improve quality of life for people living with terminal illness, bereavement and mental health concerns, because our belief is that no one should suffer. Our incredible teams work together to make this happen.