Marketing Manager

Butler Rose; Leeds; On-site; GBP 50,000 - 55,000; Full time

Job summary

Butler Rose is recruiting a Marketing Manager in Leeds. This hands-on role takes ownership of marketing activity, reporting to the Marketing Director, shaping campaigns, content, digital activity and product positioning to strengthen brand visibility.

You will manage budgets, agencies, and multi-channel strategies across trade and consumer audiences, with a commercial mindset and strong copywriting and analytics.

Qualifications

• Experience as Marketing Manager or in a comparable marketing position.
• Strong knowledge of digital marketing, campaign planning and multi-channel activity.
• Experience using CRM and marketing automation systems, with knowledge of HubSpot.
• Excellent written communication and copywriting ability, together with strong content management skills.
• Strong organisational and project management capabilities.
• A proactive, commercially minded attitude with the ability to work independently and take ownership.

Responsibilities

• Support the development and implementation of the wider marketing strategy in line with commercial objectives.
• Develop and deliver integrated marketing campaigns across digital, print, trade and retail channels.
• Take ownership of the company's digital marketing activity, including website management, SEO, email marketing and social media.
• Produce and oversee engaging marketing content, including product copy, website content, case studies, articles and blogs.
• Work closely with sales colleagues to generate qualified opportunities and improve customer conversion.
• Maintain a consistent brand identity across marketing materials, communications and customer touchpoints.
• Plan and coordinate product launches, promotional activity and seasonal campaigns.
• Monitor and evaluate marketing performance, using KPIs, ROI and wider data to identify opportunities for improvement.
• Manage relationships with external agencies, creative partners, designers and other suppliers.
• Take responsibility for managing marketing expenditure and ensuring budget is used effectively.

Skills

Marketing management

Digital marketing

Campaign planning

CRM & marketing automation

Content marketing

Copywriting

Analytics

Tools

HubSpot

Job description

Marketing Manager

Leeds

£50,000 - £55,000pa

Permanent

We are recruiting on behalf of a well-established business who are seeking a commercially focused and creative Marketing Manager to take ownership of its marketing activity, reporting into the Marketing Director.

This is a hands-on role with responsibility for developing and delivering marketing initiatives that strengthen brand visibility, generate demand and contribute directly to commercial growth across both trade and consumer audiences.

You'll play a key role in shaping campaigns, content, digital activity and product positioning, helping the business differentiate itself within a competitive marketplace.

Key Responsibilities:

• Support the development and implementation of the wider marketing strategy in line with commercial objectives.
• Develop and deliver integrated marketing campaigns across digital, print, trade and retail channels.
• Take ownership of the company's digital marketing activity, including website management, SEO, email marketing and social media.
• Produce and oversee engaging marketing content, including product copy, website content, case studies, articles and blogs.
• Work closely with sales colleagues to generate qualified opportunities and improve customer conversion.
• Maintain a consistent brand identity across marketing materials, communications and customer touchpoints.
• Plan and coordinate product launches, promotional activity and seasonal campaigns.
• Monitor and evaluate marketing performance, using KPIs, ROI and wider data to identify opportunities for improvement.
• Manage relationships with external agencies, creative partners, designers and other suppliers.
• Take responsibility for managing marketing expenditure and ensuring budget is used effectively.

The ideal candidate will have the following skills, experience and attributes:

We're looking for an experienced marketer who combines creativity with strong commercial awareness and a practical, hands-on approach.

You'll ideally bring:

• Previous experience as a Marketing Manager or in a comparable marketing position.
• Strong knowledge of digital marketing, campaign planning and multi-channel activity.
• Experience using CRM and marketing automation systems, with knowledge of platforms such as HubSpot highly desirable.
• Experience integrating HubSpot would be highly advantageous.
• Excellent written communication and copywriting ability, together with strong content management skills.
• Strong organisational and project management capabilities.
• A confident, analytical approach with the ability to turn marketing data and insight into tangible actions.
• A proactive, commercially minded attitude with the ability to work independently and take ownership.

This role is paying a competitive salary of up to £55,000pa dependant on experience, and is a great opportunity to join a growing business and really drive the Marketing function of the business.

Butler Rose is committed to equality in the workplace and is an equal opportunity employer.
Butler Rose Ltd is acting as an Employment Business in relation to this vacancy.