Marketing Manager

Global 4; Horsham; On-site; GBP 50,000 - 61,000; Full time

Benefits offered by this job

50% off Home Telecom broadband

25 days holiday rising to 30

Pension scheme

Refer a friend £500

Bright ideas scheme

Annual company events

Job summary

Global 4 Group is seeking a results-driven marketing leader in Horsham to own and optimise the conversion funnel across digital channels. You will strategise, implement, and refine campaigns with emphasis on acquisition, activation, retention, and growth.

The role requires a minimum of four years in digital marketing, strong collaboration with cross-functional teams, and the ability to manage budgets while driving measurable outcomes.

Qualifications

• At least four years of experience across digital marketing channels.
• Strong organisational skills with ability to manage multiple projects.
• Collaborative team player with clear communication across teams.

Responsibilities

• Develop and deliver conversion marketing strategies to drive growth.
• Plan, execute, and optimise multi-channel marketing campaigns.
• Contribute to customer journey improvements including renewals and loyalty.
• Support rollout of marketing technologies including AI-driven campaigns.
• Maintain brand reputation on Trustpilot, Google reviews and listings.
• Provide leadership for lead generation and conversion activities.
• Present campaign performance insights to stakeholders.
• Coach and develop marketing team members and manage budgets.

Skills

Digital marketing

Marketing automation

Customer optimization

Campaign planning

Job description

Location: Horsham

Employment Type: Permanent, full-time

Salary: up to £55k (Dependent on experience)

Hours: 40 hours per week. Core working hours Monday-Friday (8:30am-5:30pm)

About The Role

We're a UK broadband business, and we work with a high volume of warm, high-intent leads - people who already need what we offer. That volume is the whole point of this role, because it means you can learn fast.

A test you launch on Monday can have a meaningful read by Friday. An idea you have in the shower can be live, measured, and either proven or revised within a week. The funnel from “lead arrives” to “customer signed up” is yours to own, optimise, and keep optimising.

And this is where AI earns its keep. You'll have it in your toolkit to spin up variants, interrogate results and surface patterns across thousands of conversions — and you'll love that you can. The faster you can put AI to work, the faster the whole loop turns.

What You Will Be Doing

• Develop and deliver conversion marketing strategies to drive growth and achieve business targets.
• Lead the planning, execution, and optimisation of marketing campaigns across multiple channels.
• Contribute to customer journey improvements, including renewals, loyalty, and reactivation initiatives.
• Support the rollout of new marketing technologies, including AI-driven campaigns and automation software.
• Maintain brand reputation through customer review platforms (Trustpilot & Google reviews), PR, and listings on comparison sites.
• Provide strategic leadership for lead generation and conversion activities maximizing customer acquisition and retention.
• Prepare and present campaign performance reports and insights to key stakeholders, providing data informed recommendations.
• Lead, coach and develop marketing team members, fostering a high-performance culture.
• Manage and monitor marketing budgets and support sales forecasting against business objectives.

What We Are Looking For

• A hands-on marketing professional with at least four years’ experience across digital marketing channels, with knowledge of e-commerce, marketing automation and customer optimization.
• Highly organised, with the ability to manage multiple projects and priorities simultaneously while maintaining exceptional attention to detail.
• A collaborative team player with strong communication skills and the ability to build effective relationships across teams and stakeholders.

Benefits

• 50% off Home Telecom broadband after probation – completely FREE after 2 years.
• 25 days holiday rising to 30 days with service + bank holidays + your birthday off.
• Complementary fresh fruit and breakfast bar.
• Local company discounts in Horsham.
• Salary sacrifice pension scheme.
• Buy and sell holiday scheme.
• Friday fridge (end-of-week treats).
• Regular company events: summer party, Christmas party, sports day & more.
• £500 refer a friend.
• £250 bright ideas scheme.
• Aviva Health Care – 24/7 Doctor, counselling & bereavement counselling.
• Parking available free / discounted options.
• Free eye care vouchers.
• Death in service cover.