Marketing Manager

Streamline Search Ltd; Cambridgeshire and Peterborough; On-site; GBP 54,000 - 66,000; Full time

Benefits offered by this job

Company pension scheme

Bonuses (2 discretionary annually)

Office-based role

25 days holiday + bank holidays

Job summary

Streamline Search Ltd is seeking a Marketing Manager to lead the marketing function. You will shape the brand, drive awareness and demand across trade and retail, manage a small team, and influence commercial decisions.

The role blends strategic thinking with practical delivery, leveraging AI for market insight, content creation, and performance optimization across channels. Office-based with competitive benefits and annual bonuses.

Qualifications

• Proven track record in shaping brand strategy and driving growth across trade and consumer channels.
• Experience leading a small marketing team and collaborating with Sales, Estimating, and Product teams.
• Hands-on with AI-enabled marketing tools for research, content creation, and optimization.

Responsibilities

• Lead brand strategy and annual marketing plans to support business growth across channels.
• Present performance insights and recommendations to the MD and leadership team.
• Oversee digital marketing: website, SEO, paid search, email, social, and e‑commerce with CRO focus.
• Manage content, SEO, GEO strategies, product launches, and trade promotions.
• Lead and develop the marketing team and coordinate with suppliers and agencies.

Skills

Brand strategy

Team leadership

Digital marketing

AI tools usage

Content creation

Education

Marketing qualification

Tools

GA4

HubSpot

SEMrush

Klaviyo

Job description

Marketing Manager Required!

Our client is a family-owned business with over 30 years of success as a leading manufacturer and distributor of window and door hardware.

On behalf of our client, we are seeking an experienced and commercially focused Marketing Manager to lead their marketing function. Reporting directly to the Managing Director, you will shape the brand strategy, drive awareness and demand across both trade and retail markets, manage a team of two, and contribute to key commercial decisions.

This is a hands‑on leadership role, requiring a balance of strategic thinking and practical delivery. The ideal candidate will be a confident user of AI, applying it to market research, insight generation, and content creation to deliver commercially effective, brand‑consistent marketing.

Package:

• Monday-Friday 8:30am - 5:00pm FULLY OFFICE BASED.
• Company pension scheme
• Salary up to £60,000 (DOE)
• Opportunity to earn two discretionary bonuses annually, based on company profit
• 25 days holiday + bank holidays

Marketing Manager - Responsibilities:

• Lead brand strategy, annual marketing plans, and integrated campaigns across trade and consumer channels to support business growth.
• Present marketing performance, insights, and recommendations to the MD and senior leadership team.
• Use AI-powered research and analytics tools including Perplexity Enterprise, Brandwatch, Talkwalker, Statista, Qualtrics, and GA4 to identify market trends, customer behaviour, competitor activity, and growth opportunities.
• Apply customer insights and predictive analytics to shape commercial strategy and audience development.
• Deliver AI-enabled content creation using Midjourney, Adobe Firefly, Canva AI, DALL‑E 3, and Runway ML, ensuring brand consistency, IP/licensing compliance, and effective governance.
• Create AI workflows, prompt libraries, and templates using ChatGPT, Claude, Gemini, Jasper, and to improve marketing efficiency.
• Manage digital marketing activity across website, SEO, paid search, email, social media, and e‑commerce, using analytics and CRO to optimise performance.
• Lead content, SEO, and GEO strategies across product pages, case studies, technical content, and Knowledge Hub resources.
• Manage marketing platforms including GA4, SEMrush/Ahrefs, HubSpot, Klaviyo, and Clearscope.
• Deliver product launches, trade promotions, seasonal campaigns, and exhibition activity including FIT Show and Fensterbau.
• Manage agencies, suppliers, marketing collateral, and technical documentation.
• Lead and develop the marketing team while collaborating with Sales, Estimating, and Product teams to deliver commercially focused activity.

Marketing Manager - Requirements:

• Minimum five years' marketing management experience, ideally within a B2B or trade-focused environment (ideally building products, joinery, construction or specialist hardware), with clear progression in responsibility.
• Relevant marketing qualification - CIM Chartered Marketer, degree in Marketing, Business, or equivalent professional qualification
• Proven hands‑on experience using generative AI tools in a commercial environment, with AI embedded in day‑to‑day marketing activities.
• Strong prompt engineering skills, with the ability to develop, refine and document prompts for LLMs and image generation tools to produce consistent, on‑brand content.
• Practical experience with AI-powered design tools, including Midjourney for ideation and Adobe Firefly and/or Canva AI for commercial content creation.
• Good understanding of the intellectual property, licensing and brand governance considerations surrounding AI-generated content.
• Experience using AI-driven market research and brand intelligence platforms such as Brandwatch, Perplexity, or equivalent.
• Knowledge of Generative Engine Optimisation (GEO), with an understanding of how to optimise content for AI-powered search as well as traditional search engines.
• Strong digital marketing expertise across SEO, PPC, email marketing, social media, GA4 analytics and CMS management.
• Experience leading, managing and developing a small marketing team.
• Excellent written and verbal communication skills, with the ability to present marketing strategies and AI-driven insights clearly to senior stakeholders.