Marketing Manager

Shine Event Staffing; Belfast City District; On-site; GBP 32,000 - 39,000; Full time

Benefits offered by this job

Salary between £35,000pa

Yearly bonus

Access to live events

Company pension after one year

Free Parking

Company pension contributions

Job summary

Shine Event Staffing, based in Belfast, is seeking a Marketing Manager to drive marketing strategies for its events portfolio and growth. You will work from head office on Ormeau Avenue, coordinating across channels and departments.

The role requires senior marketing experience, a strategic mindset, and a passion for live music and entertainment. Expect to manage budgets, campaigns, and a dedicated marketing team with opportunities to influence growth.

Qualifications

• A marketing degree is desirable but we’re hiring the right person, not the right degree. Experience matters.
• A minimum of two years experience in a senior marketing role.
• A passion for live music, events and entertainment. Knowledge about local music, comedy and overall live events is essential and will be tested at interview stage.

Responsibilities

• Develop and implement an ongoing marketing strategy across channels.
• Focus campaigns to achieve ticket sales targets and maximise ROI.
• Manage and control multi-platform marketing budgets for all shows; forecast sales and reconcile budgets.
• Oversee promotional events and day-to-day marketing activities.
• Lead the in-house marketing team; mentor and develop staff; optimise internal processes.

Skills

Marketing strategy

Budget management

Social media

Analytics

Team leadership

Education

Marketing degree

Tools

Meta Ads Manager

TikTok Ads Manager

Job description

MARKETING MANAGER

The Shine Group comprises Limelight, Telegraph Building, Belsonic, CHSQ and Emerge. We are a leading promoter of events, nightclubs and festivals across the UK and Ireland. We are seeking a Marketing Manager to join our team. Based at our head office in Ormeau Avenue, you will help deliver marketing across our various channels.

SKILLS & EXPERIENCE

The Marketing Manager is a senior leadership position. You will be focused on helping our events sell and our company grow. A good marketing manager will design and manage our marketing strategy as well as oversee promotional events and marketing activities.

The role can be further broken down into areas:

STRATEGY & CAMPAIGN MANAGEMENT

• To work with various departments and to help create an ongoing marketing strategy
• Focus strategies on achieving and exceeding established ticket sales, targets and maximising return on investment.
• Manage and control multi-platform marketing budgets for all shows. Work closely with the Head of Operations on sales forecasting and budget reconciliation
• A demonstrative understanding of social media platforms and current trends
• Knowledge of Meta Ads Manager & TikTok Ads manager and the experience to oversee campaigns and delegate workflow

PEOPLE MANAGEMENT

• Experience as a proven leader who can lead a creative in-house time
• Directly manage, mentor and develop the marketing team. Oversee their day to day workflow and task delegation.
• Optimise internal process and departmental communication

REPORT & ANALYSIS

• The ability to analysis data and report on campaign effectiveness
• Utilise ticketing data and performance analytics to monitor real time campaign performance
• The ability to generate post campaign reports to the senior management team detailing key learnings and recommendations for future strategy.

ABOUT YOU

• A marketing degree is desirable but we’re hiring the right person, not the right degree. Experience matters.
• A minimum of two years experience in a senior marketing role.
• A passion for live music, events and entertainment. Knowledge about local music, comedy and overall live events is essential and will be tested at interview stage. There may be more than one interview for this role.

Employment details:

Hours: 10am-6pm, Monday-Friday

Location: Head Office, Ormeau Avenue (Next to Limelight)

WHAT WE OFFER:

• An exciting opportunity in a leading events company.
• Salary between £35,000pa
• Yearly bonus
• Access to live events
• Company pension after one year
• Free Parking
• Company pension contributions