Marketing Lead - Project

Talosats Careers; Great Yarmouth; On-site; GBP 26,000 - 28,000; Part time

Benefits offered by this job

38 days holiday (FTE)

Pension - 18% Employer Contribution

Free gym and swim membership

Discounted campus salon and restaurant

Job summary

East Coast College is seeking a Marketing Lead to drive the marketing, communications and community engagement strategy for the redevelopment of the Great Yarmouth Campus. The role focuses on strategic marketing, content creation, stakeholder engagement and learner recruitment to promote the project and maximise regional impact.

The post involves developing campaigns, managing social media, analysing data, coordinating outreach with schools and employers, planning events, and supporting student

Qualifications

• Marketing campaign planning and execution experience
• Content creation for digital channels
• Social media management and analytics
• Stakeholder engagement and community outreach
• Event planning and community events delivery

Responsibilities

• Lead marketing campaigns to promote campus redevelopment and raise awareness among prospective students, employers and the community.
• Manage social media channels, create engaging content including photos and videos, and monitor performance.
• Use data insights to evaluate campaigns and adjust strategy accordingly.
• Organise community engagement activities with schools, employers and stakeholders.
• Plan events, outreach programs, site updates and public engagement initiatives for the new campus.
• Support student recruitment activities and college events; present at daytime and evening events.

Job description

Job Title:Marketing Lead - Project
Location: Great Yarmouth Campus
Hours: 20 Hours - 0.54 FTE
Contract: Fixed Term Till October 2027
Salary: Band G (£26,114.55 - £27,713.40 FTE)

The Marketing Lead will be responsible for leading and delivering the marketing, communications and community engagement strategy for the redevelopment of East Coast College's Great Yarmouth Campus.

This role combines strategic marketing, content creation, stakeholder engagement, community outreach and learner recruitment to promote and support the redevelopment of East Coast College's Great Yarmouth Campus and maximise its impact across the region.

Key needs from you and the role;

• Developing and delivering marketing campaigns that promote the campus redevelopment and build awareness among prospective students, employers, stakeholders and the wider community.
• Managing social media channels and creating engaging content, including photography, video and digital communications.
• Using marketing data and insights to evaluate campaign performance and inform future strategy.
• Organising and delivering community engagement activities, working with schools, employers, local groups and key stakeholders to showcase the project and its benefits.
• Planning and supporting events, outreach programmes, site updates and public engagement initiatives to generate interest and support for the new campus.
• Supporting student recruitment activities, school liaison work and college events.
• Delivering presentations, coordinating outreach activities and representing the college at both daytime and evening events.
• Commitment to Safeguarding

East Coast College will offer you;

• 38 days holiday FTE (including bank holidays)
• Generous Pension - 18% Employer Contribution
• Free gym and swim membership
• Discounted access to campus salon and restaurant

We reserve the right to close this vacancy early if we receive sufficient applications.

*Please note that all applications are assessed solely on the information provided within the application form. CVs are not used in the shortlisting process.

**East Coast College require all staff to hold a minimum Level 2 or equivalent in English and maths, and be able to evidence this.

East Coast College is committed to safeguarding and promoting the welfare of children, young people and vulnerable adults, we therefore expect all staff, visitors, and volunteers to share this commitment.

This post is exempt from the Rehabilitation of Offenders Act and you will be required to undergo an Enhanced DBS check or Enhanced DBS check with barred list. If you have information to declare it may be protected under the Exceptions Orders and you may not be required to declare it. You will be asked to make a criminal conviction declaration if you are shortlisted for the post. Guidance about whether a conviction or caution should be disclosed can be found on the Ministry of Justice website.

All applications are reviewed and scored against the essential and desirable criteria as set out in the job description and person specification to determine a shortlist. Shortlisted applications will be invited to interview and to complete a self-declaration and disclosure form. Information relating to the interview format will be shared and confirmed prior to the scheduled interview taking place and will facilitate any requested adjustments.

All offers of employment are conditional and subject to the successful completion of pre-employment checks, including at least two references, safeguarding and suitability checks, and an Enhanced DBS check where required.

We will hold and process any personal data, including sensitive (special category) personal data, relating to you in accordance with our legal obligations, in the manner set out in the Privacy Notice for Staff and in accordance with our Data Protection Policy, which is set out on the College’s website. You should familiarise yourself with our Data Protection Policy (and all other subsidiary policies to it) and comply with them at all times. Neither the Privacy Notice for Staff nor those policies form a part of your contract of employment.