Marketing Innovation Manager

JR United Kingdom; England; Hybrid; GBP 45,000 - 70,000; Full time

Job summary

An established industry player is seeking a Marketing Innovation Manager to lead insights and innovation in the FMCG sector. This dynamic role focuses on blending data with creativity to shape brand strategies and drive growth. You will collaborate with cross-functional teams to monitor market trends, present compelling data stories, and ensure consumer insights inform every aspect of decision-making. This innovative firm offers a hybrid working model, a competitive salary with bonuses, and the opportunity to make a significant impact in a fast-paced environment. If you are passionate about consumer insights and ready to challenge the status quo, this role is for you.

Benefits

Car Allowance

Bonus

Great Benefits

Hybrid Working Model

Qualifications

• Proven experience in Insight/Innovation within FMCG.
• Strong mix of consumer research skills and strategic thinking.

Responsibilities

• Lead insight initiatives to uncover consumer behaviors and trends.
• Drive the innovation funnel from idea generation to market launch.

Skills

Consumer Research

Strategic Thinking

Data Analysis

Trend Tracking

Collaboration

Education

Degree in Marketing or Business

Tools

PowerPoint

Job description

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Marketing Innovation Manager, northamptonshire

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Client:

Blakeney Point Search & Selection

Location:

northamptonshire, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

02.05.2025

Expiry Date:

16.06.2025

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Job Description:

Branded FMCG | Hybrid – Northamptonshire

Are you a consumer-obsessed insights professional with a nose for the next big thing? Do you love blending data with creativity to shape the future of FMCG brands? If you're nodding enthusiastically – keep reading.

We’re partnering with a leading branded FMCG business that’s bold, forward-thinking, and making serious moves in their category. With household-name products and a culture of agility and innovation, they’re now looking for an Insight & Innovation Manager to drive their next wave of growth.

The Role

This isn’t just a research gig. It’s a strategic, commercially-driven role that puts you at the heart of consumer-led decision making and innovation planning. You’ll bring insights to life across marketing, NPD, and brand strategy – ensuring the voice of the consumer fuels everything from blue-sky thinking to go-to-market execution.

Key Responsibilities

• Lead insight initiatives across qualitative and quantitative research to uncover consumer behaviours, category trends, and white space opportunities
• Drive the innovation funnel – from idea generation and concept development through to market validation and launch support
• Collaborate with marketing, category, sales, and R&D teams to embed insights into cross-functional strategies
• Monitor competitor activity, market dynamics, and emerging trends to shape future thinking
• Present compelling stories from data that inspire change and inform strategic decisions

About You

• Proven experience in a similar Insight/Innovation role within FMCG
• Strong mix of consumer research skills (quant & qual), trend tracking, and strategic thinking
• Commercially savvy – you get the bigger picture and how insights translate to growth
• Collaborative, curious, and creative – someone who can join the dots and spot the gold
• Confident communicator and storyteller, both in PowerPoint and in the boardroom

What’s in it for you?

• A dynamic and supportive business with a genuine appetite for change and innovation
• Hybrid working model (Northamptonshire HQ)
• Car allowance + bonus + great benefits
• The chance to make a visible impact in a growing, branded business that values ideas and initiative