Marketing Innovation Manager

Blakeney Point Search & Selection; England; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

An established industry player is seeking a passionate Insight & Innovation Manager to shape the future of their FMCG brands. This dynamic role blends consumer insights with creativity, driving innovation from concept to market. You will collaborate with cross-functional teams to embed insights into strategies, ensuring that consumer voices guide decision-making. With a hybrid working model and a culture that values change, this is a unique opportunity to make a significant impact in a growing business that thrives on ideas and initiative.

Benefits

Car allowance

Bonus

Great benefits

Supportive business culture

Qualifications

• Proven experience in Insight/Innovation roles within FMCG.
• Strong mix of consumer research skills and strategic thinking.

Responsibilities

• Lead insight initiatives across qualitative and quantitative research.
• Drive the innovation funnel from idea generation to market launch.

Skills

Consumer Research

Trend Tracking

Strategic Thinking

Data Storytelling

Tools

PowerPoint

Job description

Insight & Innovation Manager

Branded FMCG | Hybrid – Northamptonshire

Are you a consumer-obsessed insights professional with a nose for the next big thing? Do you love blending data with creativity to shape the future of FMCG brands? If you're nodding enthusiastically – keep reading.

We’re partnering with a leading branded FMCG business that’s bold, forward-thinking, and making serious moves in their category. With household-name products and a culture of agility and innovation, they’re now looking for an Insight & Innovation Manager to drive their next wave of growth.

The Role

This isn’t just a research gig. It’s a strategic, commercially-driven role that puts you at the heart of consumer-led decision making and innovation planning. You’ll bring insights to life across marketing, NPD, and brand strategy – ensuring the voice of the consumer fuels everything from blue-sky thinking to go-to-market execution.

Key Responsibilities

• Lead insight initiatives across qualitative and quantitative research to uncover consumer behaviours, category trends, and white space opportunities
• Drive the innovation funnel – from idea generation and concept development through to market validation and launch support
• Collaborate with marketing, category, sales, and R&D teams to embed insights into cross-functional strategies
• Monitor competitor activity, market dynamics, and emerging trends to shape future thinking
• Present compelling stories from data that inspire change and inform strategic decisions

About You

• Proven experience in a similar Insight/Innovation role within FMCG
• Strong mix of consumer research skills (quant & qual), trend tracking, and strategic thinking
• Commercially savvy – you get the bigger picture and how insights translate to growth
• Collaborative, curious, and creative – someone who can join the dots and spot the gold
• Confident communicator and storyteller, both in PowerPoint and in the boardroom

What’s in it for you?

• A dynamic and supportive business with a genuine appetite for change and innovation
• Hybrid working model (Northamptonshire HQ)
• £40,000 - £50,000 base salary
• Car allowance + bonus + great benefits
• The chance to make a visible impact in a growing, branded business that values ideas and initiative