Marketing Executive

Morgan McKinley; Northampton; Hybrid; GBP 35,000 - 40,000; Full time

Benefits offered by this job

Hybrid working after probation

Structured onboarding and training

Job summary

Morgan McKinley Northern Home Counties is recruiting a Marketing Executive in Northamptonshire to join the Sales & Marketing team. This hands-on role supports campaigns across digital, social, email and offline channels.

You will work with the Head of Sales & Marketing to deliver high-quality content, manage digital assets and drive lead generation. Hybrid work after probation with development opportunities and a strong, supportive team.

Qualifications

• Hands-on Marketing Executive experience with campaigns across digital, email, social and offline channels.
• Strong content creation and copywriting skills.
• Experience managing websites and digital content.
• Ability to create marketing artwork and promotional materials.
• Experience with social media management and campaign delivery.
• Commercial mindset with lead generation and campaign performance understanding.
• Confident using CRM systems and marketing tools.
• Excellent communication and attention to detail.
• Marketing qualification or degree is advantageous.
• Full UK driving licence and car access beneficial.

Responsibilities

• Plan, coordinate and deliver marketing campaigns across digital, social, email and offline channels.
• Create engaging marketing content, including copy, imagery, video and promotional materials.
• Manage and update website content, landing pages and digital campaigns.
• Create and maintain marketing artwork and collateral for digital and print.
• Manage and support the company’s social media activity.
• Create and schedule email campaigns and marketing communications.
• Support lead generation activity and monitor inbound leads.
• Work with Sales to ensure marketing-generated leads are followed up.
• Track campaign performance, lead sources and marketing effectiveness.
• Maintain accurate marketing and lead data within CRM systems.
• Attend exhibitions, events and demonstrations to support marketing and lead generation.
• Conduct competitor and market research to support campaign development.
• Provide ideas and recommendations to improve marketing performance and lead quality.
• Collaborate with internal teams to align marketing with business objectives.

Skills

Campaign management

Content creation

Copywriting

Website management

Social media

Email marketing

Lead generation

Communication

Attention to detail

Driving licence

Tools

CRM systems

Job description

Morgan McKinley Northern Home Counties are proud to be representing a growing and purpose-driven business within Northamptonshire to recruit a Marketing Executive to join their expanding Sales & Marketing team.

This is an excellent opportunity for a hands-on and creative marketing professional who enjoys turning ideas into action. Working closely with the Head of Sales & Marketing, you will play a key role in delivering campaigns, managing digital activity, creating engaging content and supporting lead generation across the business.

This is not a Marketing Manager role. We are looking for a strong, proactive “doer” who is confident taking a vision or brief and bringing it to life through high-quality marketing activity across digital, social, web, email and offline channels.

Key Responsibilities:

• Plan, coordinate and deliver marketing campaigns across digital, social, email and offline channels
• Create engaging marketing content, including copy, imagery, video and promotional materials
• Manage and update website content, landing pages and digital campaigns
• Create and maintain marketing artwork and collateral for both digital and print
• Manage and support the company’s social media activity
• Create and schedule email campaigns and marketing communications
• Support lead generation activity and monitor inbound leads
• Work closely with the Sales team to ensure marketing-generated leads are followed up and progressed
• Track campaign performance, lead sources and marketing effectiveness
• Maintain accurate marketing and lead data within CRM systems
• Attend exhibitions, events and demonstrations to support marketing and lead generation activity
• Conduct competitor and market research to support campaign development
• Provide ideas and recommendations to improve marketing performance and lead quality
• Work collaboratively with internal teams to ensure marketing activity supports wider business objectives

Candidate Requirements:

• Previous experience within a Marketing Executive or similar hands-on marketing role
• Experience delivering campaigns across digital, email, social and offline channels
• Strong content creation and copywriting skills
• Experience managing and updating websites and digital content
• Ability to create marketing artwork and promotional materials
• Experience with social media management and campaign delivery
• Strong organisational skills with the ability to manage multiple projects and deadlines
• Commercially minded, with an understanding of lead generation and marketing performance
• Confident using CRM systems and marketing tools
• Creative, proactive and comfortable working independently
• Strong communication skills and attention to detail
• A relevant marketing qualification or degree would be advantageous, although practical experience will be equally valued
• Full UK driving licence and access to a car would be beneficial due to occasional events and travel requirements

What’s on Offer:

• Salary between £35,000–£40,000, depending on experience
• Hybrid working following successful completion of probation and training
• Full office-based onboarding and training during the initial probation period
• Opportunity to take ownership of a varied and hands-on marketing role
• Career development and progression opportunities, including the potential to develop into a Senior Marketing Executive role
• Supportive and collaborative working environment
• Opportunity to work within a growing and purpose-driven business