Marketing Executive

Faria Education Group; Loughborough; On-site; GBP 26,000 - 36,000; Full time

Benefits offered by this job

Competitive salary

Health & Wellness allowance

Team socials

Support with qualification studies

Professional development

Unlimited book budget

Job summary

Faria Education Group is seeking a Marketing Executive to join its growing Marketing team in the United Kingdom. The role spans B2B marketing across campaigns, demand generation, events, digital, content, agencies and marketing operations, requiring 1–4 years of experience.

You will support campaigns, coordinate external partners, help organise local events and contribute to pipeline and revenue generation.

Qualifications

• 1–4 years' experience in marketing, preferably B2B or SaaS.
• Strong organisational and project management skills.
• Attention to detail and ability to manage multiple priorities.
• Comfortable coordinating activity with multiple stakeholders.
• Excellent written and verbal communication skills.

Responsibilities

• Support planning and execution of integrated marketing campaigns across email, digital, content, social and events.
• Take ownership of smaller campaigns and projects from brief to reporting.
• Coordinate timelines, assets and activity with internal and external partners.
• Build and manage marketing activity using relevant platforms.
• Support events planning including venues, registrations and post-event follow-up.
• Collaborate with Sales, Product Marketing and Content teams to deliver assets.

Skills

Campaign planning

Campaign execution

Digital marketing

Content creation

Event coordination

Agency management

CRM/Marketing automation

Data analysis

Education

Bachelor's degree in Marketing or related field

Tools

CRM platforms

Marketing automation tools

Job description

We are looking for a highly organised, proactive and commercially minded Marketing Executive to join our growing Marketing team. This is an ideal opportunity for someone with 1–4 years' marketing experience who wants to develop a broad skill set across B2B marketing and gain exposure to campaigns, demand generation, events, digital, content, agencies and marketing operations.

The Marketing Executive will work across the wider Marketing team, supporting the delivery of campaigns and initiatives that build brand awareness, engage our target audiences and contribute to pipeline and revenue generation.

This is a hands‑on role. You will be involved in everything from coordinating campaigns and managing external agencies to organising local events, supporting digital activity and analysing campaign performance. You will also have the opportunity to take ownership of smaller marketing projects from planning through to execution and reporting.

The ideal candidate will be curious, organised, commercially aware and comfortable getting things done. You don't need to be an expert across every area of marketing, but you should be keen to learn, confident working with different teams and excited by the opportunity to develop a broad marketing skill set.

You don't need to be an expert in every area of marketing. What matters most is your attitude, ability to learn, attention to detail and desire to make an impact.

Responsibilities

Campaign & Demand Generation

• Support the planning and execution of integrated marketing campaigns across email, digital, content, social, events and paid media.
• Take ownership of smaller campaigns and marketing projects from brief through to execution, reporting and follow-up.
• Coordinate campaign timelines, assets, deliverables and activity across internal/external partners.
• Build, schedule and manage marketing activity using relevant marketing platforms and tools.
• Support campaign activity designed to generate awareness, engagement and qualified pipeline.
• Coordinate landing pages, emails, forms, content and other campaign assets.
• Monitor campaign performance and provide insight to help improve future activity.
• Ensure marketing activity is delivered accurately, on time and in line with brand and messaging guidelines.

Events & Regional Marketing

• Support the planning and delivery of local events, conferences, webinars, customer events and other marketing activities.
• Coordinate event logistics including venues, suppliers, registrations, attendee communications, materials and branding.
• Work with Sales and regional teams to ensure events support local commercial priorities.
• Manage event promotion, registration and post-event follow-up activity.
• Coordinate with external event suppliers and partners to ensure successful delivery.
• Capture learnings and performance data to improve future events.

Agency & Third-Party Management

• Work with selected external agencies, suppliers, freelancers and third-party partners.
• Coordinate briefs, timelines, deliverables and feedback between internal stakeholders and external partners.
• Manage smaller projects with agencies and suppliers, ensuring work is delivered on time and to the required standard.
• Track agreed budgets, invoices and expenditure.
• Build strong, professional relationships with external partners.

Content & Digital Marketing

• Support the creation, editing and distribution of marketing content across relevant channels.
• Coordinate with Content, Product Marketing, Digital and Creative to deliver campaign assets.
• Support website updates, landing pages, email marketing and other digital activity.
• Assist with social media activity and content distribution.
• Help maintain marketing assets, content libraries and campaign materials.
• Support the delivery of webinars and other digital engagement activities.

Marketing Operations & Reporting

• Maintain marketing calendars, campaign plans and project trackers.
• Support CRM and marketing automation activity, ensuring data/campaign information is accurate.
• Assist with campaign reporting and analysis across channels and activities.
• Track campaign engagement, leads, pipeline contribution and other relevant KPIs.
• Support the team with budget tracking, purchase orders, invoices and supplier administration.
• Ensure marketing activity is accurately recorded and reported.

Cross‑Functional Collaboration

• Work closely with Sales, SDRs, Customer Experience, Product, Product Marketing and other teams to coordinate marketing activity.
• Support regional teams with local marketing requirements.
• Build strong relationships with internal stakeholders and ensure they are kept informed of campaign and project progress.
• Work collaboratively with specialist Marketing teams including Demand Generation, Product Marketing, Content, Digital, Design and Web.
• Share ideas and proactively identify opportunities to improve the effectiveness and efficiency.

Innovation & Continuous Improvement

• Stay up to date with developments in marketing channels, technology and best practice.
• Explore and adopt new tools and approaches that improve marketing effectiveness.
• Use AI and automation tools where appropriate to improve efficiency, content creation, research, analysis and campaign execution.
• Develop a test‑and‑learn mindset and look for opportunities to improve efficiency and results.

Requirements

Essential

• 1–4 years' experience in a marketing role, ideally within B2B, SaaS or technology.
• Good understanding of marketing fundamentals and campaign execution.
• Strong organisational and project management skills.
• Excellent attention to detail and ability to manage multiple priorities.
• Comfortable coordinating activity across multiple internal and external stakeholders.
• Strong written and verbal communication skills.
• Proactive approach with the ability to take ownership and work independently.
• Commercially aware and interested in understanding how marketing contributes to pipeline and revenue.
• Comfortable working in a fast‑paced environment where priorities can change.
• Confident using digital tools and able to learn new marketing platforms quickly.

Desirable

• Experience supporting B2B marketing campaigns.
• Experience with events, conferences or webinars.
• Experience working with agencies, suppliers or freelancers.
• Experience with CRM or marketing automation platforms.
• Experience with email marketing, social media or digital marketing.
• Experience working within a SaaS or technology business.
• Experience using AI tools to improve marketing productivity.
• Understanding of demand generation and the marketing‑to‑sales funnel.

What Success Looks Like

• Consistently deliver campaigns, events and projects on time and to a high standard.
• Take ownership of smaller projects and deliver them from start to finish.
• Build strong relationships with internal teams, agencies and suppliers.
• Understand how their activity contributes to brand, engagement, pipeline and revenue.
• Use data and feedback to improve marketing activity.
• Bring new ideas and proactively identify ways to work more effectively.
• Develop broad experience across multiple areas of B2B marketing.
• Become increasingly confident and independent in managing marketing projects.

The Ideal Candidate

We are looking for someone who is early in their marketing career but hungry to learn and develop. You might currently be a Marketing Coordinator, Marketing Assistant or Junior Marketing Executive and be ready to take on more responsibility. Or you may already be working as a Marketing Executive and want broader exposure to different areas of B2B marketing.

You will be someone who is organised, curious, commercially minded and proactive. You enjoy working at pace, are comfortable getting into the detail and aren't afraid to roll up your sleeves to get things done.

You don't need to be an expert in every area of marketing. What matters most is your attitude, ability to learn, attention to detail and desire to make an impact.

This role offers the opportunity to build a strong foundation across B2B marketing while working alongside experienced specialists across Demand Generation, Product Marketing, Content, Digital, Web, Design and Events.

All qualified applicants will be considered for employment without regard to age, race, creed, colour, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, or sex.

Please note:Only shortlisted candidates will be contacted due to a high volume of applicants.

Benefits

• Competitive salary based on experience, with performance bonuses based on KPIs
• Monthly Health & Wellness Allowance
• Team socials
• Support with qualification studies
• Professional Development opportunities
• Unlimited book budget

ABOUT FARIA EDUCATION GROUP

Faria Education Group empowers over 4 million students and 10,000 schools across 155 countries. We deliver secure, innovative international education systems—covering curriculum management, admissions, teaching, and school communications—alongside top‑tier online courses and revision programs, such as the IB Diploma and Cambridge.

Transform education with our integrated solutions: ManageBac, OpenApply, Atlas, SchoolsBuddy, Pamoja, Wolsey Hall, and Oxford Study Courses.

https://www.faria.org/careers