Marketing Coordinator

Engineering College of Technology; Stevenage; On-site; GBP 30,000 - 50,000; Full time

Job summary

An innovative and results-driven educational institution is seeking a Marketing Coordinator to enhance brand presence and attract students. This role involves developing impactful marketing strategies, managing customer relationships, and overseeing social media growth. Ideal for those looking to advance into a Marketing Manager position within two years, this opportunity promises a dynamic work environment and the chance to make a significant impact in the higher education sector. Join a forward-thinking organization that values creativity and strategic thinking, and be part of a team dedicated to fostering student engagement and brand-building.

Qualifications

• Proven experience in marketing, preferably in the education sector.
• Strong project management and organisational skills.

Responsibilities

• Developing and driving results-oriented marketing strategies.
• Overseeing the production of high-quality marketing content.

Skills

Digital Marketing

SEO

Content Creation

Social Media Management

CRM Optimization

Data Analysis

Education

Degree in Marketing

Degree in Communications

Tools

WordPress

Job description

Get AI-powered advice on this job and more exclusive features.

Are you a dynamic marketing professional ready to drive impactful campaigns and elevate brand presence?

The Engineering College of Technology (ECT)is excited to announce the expansion of our team with a new position: Marketing Coordinator

ECT has recently been established and registered as a higher education provider in the UK. ECT is a sister company of the Australian-based Engineering Institute of Technology (EIT). EIT is an engineering education and training specialist with more than 30 years of association with the engineering industry worldwide.

EIT delivers more than 85 industry-driven accredited qualifications and professional development courses, to students in over 160 countries. Students study on-campus and online using an innovative and interactive platform of learning.

As we continue to grow, we are delighted to be in the UK with the Engineering College of Technology (ECT).

About the Role

We’re looking for an innovative and results-driven Marketing Coordinator to join ECT and play a key role in expanding our reach, attracting students, and supporting growth through strategic marketing initiatives. This role is ideally for someone looking at progressing into a Marketing Manager role at ECT within two years.

Key Responsibilities:

• Developing and driving results-oriented marketing strategies in conjunction with the Australian based marketing team including digital and print campaigns, SEO/SEM, EDMs, events, and social media advertising.
• Customer Relationship Management (CRM) handling and optimisation to nurture student prospects along the decision-making process.
• Being responsible for updates on the website.
• Ensuring consistent application of the ECT brand and adherence to all advertising compliance requirements.
• Undertaking regular market research on customers, competitors and industries to apply insights into the marketing and sales strategies for continuous improvement.
• Overseeing the sustainable growth and value of our social media presence.
• Overseeing the timely production of ECT's high quality marketing content and collateral.
• Adequately reporting on the performance of all marketing activities in a timely manner.
• Implementing business-savvy strategies to sustainably increase awareness of the ECT brand, nationally and internationally.

About You:

• A degree in Marketing, Communications, or a related field (desirable).
• Proven experience in marketing, preferably in the education sector.
• Previous marketing experience especially planning and executing campaigns across all marketing channels (SEO, PPC, and paid social media).
• Previous marketing experience with social media management.
• Excellent written and verbal communication skills, with a flair for creating compelling content.
• Familiarity with WordPress as a platform for website management, content creation and SEO optimisation.
• Experience with data analysis and marketing performance tracking.
• Strong project management and organisational skills, with the ability to work both independently and collaboratively.
• A creative and strategic thinker with a passion for brand-building and audience engagement.

EIT embraces and values a diverse workforce. We are an equal opportunity employer and recognise that an inclusive and diverse workforce is key to building the best team environment and achieving positive business outcomes.

First Nations people, those identifying as LGBTQIA+, people of all ages, with disabilities and culturally diverse people are encouraged to apply.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Higher Education

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