Marketing Content Creator

Gaudin & Co; Saint Helier; On-site; GBP 32,000 - 52,000; Full time

Job summary

Gaudin & Co in Saint Helier, Jersey, seeks a Marketing Content Producer to lead content across social media, press, and digital channels. The role blends field work with desk-based tasks, bringing property brands to life through storytelling, photography, and video.

You will manage the content calendar, pitch stories to media, and support events and listings while maintaining brand consistency and strong journalist relationships.

Qualifications

• Proven experience creating content for social media in a professional setting
• Strong written communication skills, with the ability to write for both social and press audiences
• Experience liaising with journalists, media contacts, or PR (agency or in-house)
• Confident video editing skills (e.g. Adobe Premiere Pro, Final Cut Pro, CapCut, or similar)
• Strong eye for visual composition and brand-consistent content
• Highly organised, able to manage multiple ongoing projects and deadlines
• Full UK driving licence (travel between properties/branches required)
• Photography experience with DSLR/mirrorless cameras
• Knowledge of the local property market and community
• Basic graphic design skills (Canva, Adobe Creative Suite)
• Experience with scheduling/analytics tools (e.g. Meta Business Suite)

Responsibilities

• Plan, create, and manage content across Instagram, Facebook, LinkedIn, TikTok, and other relevant platforms
• Develop and maintain a content calendar aligned with new listings, sales, market updates, and company news
• Monitor engagement, respond to comments/messages, and report on performance metrics
• Stay current with social trends and platform best practices to keep content fresh and effective
• Build and maintain relationships with local newspapers, magazines, and media outlets
• Proactively pitch story ideas, property features, and company news to press contacts
• Coordinate interviews, features, and press visits with journalists
• Draft press releases and media briefings as needed
• Track and report on press coverage secured
• Write and supply engaging copy for newspaper and magazine property features
• Source and prepare imagery to accompany press features
• Ensure brand tone and messaging are consistent across all published content
• Photograph properties to a market-ready standard (interiors, exteriors)
• Shoot video content including property walkthroughs, agent introductions, and social clips
• Camera equipment experience preferred but not essential
• Edit video content for use across social media, website, and property listings
• Assist with website content updates, email marketing, and listing copy
• Support the wider marketing and sales team at events, launches, and open days
• Help maintain brand consistency across all customer-facing materials

Skills

Content creation

Social media

Copywriting

Media liaison

Video editing

Visual storytelling

Project management

Driving licence

Photography

Local market knowledge

Graphic design

Scheduling/analytics

Tools

Adobe Premiere Pro

Final Cut Pro

CapCut

Canva

Adobe Creative Suite

Meta Business Suite

Job description

We're looking for a creative, self-motivated Marketing Content Producer to join our marketing department and play a key role in our content and media presence, bringing our properties and brand to life across social media, press, and digital channels. This is a hands-on, all-round content role suited to someone who thrives on variety and enjoys being out in the field as much as at a desk.

Location

St Helier, Jersey

Salary

Dependent on Experience

• Proven experience creating content for social media in a professional setting
• Strong written communication skills, with the ability to write for both social and press audiences
• Experience liaising with journalists, media contacts, or PR (agency or in-house)
• Confident video editing skills (e.g. Adobe Premiere Pro, Final Cut Pro, CapCut, or similar)
• Strong eye for visual composition and brand-consistent content
• Highly organised, able to manage multiple ongoing projects and deadlines
• Full UK driving licence (travel between properties/branches required)
• Photography experience with DSLR/mirrorless cameras
• Knowledge of the local property market and community
• Basic graphic design skills (Canva, Adobe Creative Suite)
• Experience with scheduling/analytics tools (e.g. Meta Business Suite)

Personal Attributes

• Creative and proactive, with a strong sense of visual storytelling
• Confident building relationships with journalists, clients, and colleagues
• Comfortable working independently and managing your own schedule
• Adaptable — happy switching between desk-based planning and on-location shoots
• An interest in property, design, and local community stories

Key Responsibilities

Social Media

• Plan, create, and manage content across Instagram, Facebook, LinkedIn, TikTok, and other relevant platforms
• Develop and maintain a content calendar aligned with new listings, sales, market updates, and company news
• Monitor engagement, respond to comments/messages, and report on performance metrics
• Stay current with social trends and platform best practices to keep content fresh and effective
• Build and maintain relationships with local newspapers, magazines, and media outlets
• Proactively pitch story ideas, property features, and company news to press contacts
• Coordinate interviews, features, and press visits with journalists
• Draft press releases and media briefings as needed
• Track and report on press coverage secured

Content for Print & Features

• Write and supply engaging copy for newspaper and magazine property features
• Source and prepare imagery to accompany press features
• Ensure brand tone and messaging are consistent across all published content

Photography & Videography

• Photograph properties to a market-ready standard (interiors, exteriors)
• Shoot video content including property walkthroughs, agent introductions, and social clips
• Camera equipment experience preferred but not essential
• Edit video content for use across social media, website, and property listings

General Marketing Support

• Assist with website content updates, email marketing, and listing copy
• Support the wider marketing and sales team at events, launches, and open days
• Help maintain brand consistency across all customer-facing materials