Marketing Communications & PR Specialist

MCS Group; Antrim and Newtownabbey District; On-site; GBP 27,000 - 38,000; Full time

Job summary

MCS Group are partnering with a leading local authority to recruit a Marketing Communications and PR Officer. This role focuses on developing campaigns, managing media relations and producing engaging content that supports corporate objectives and community initiatives.

The successful candidate will contribute to a full range of proactive marketing and communications functions, including digital channels, PR activity and stakeholder engagement, with opportunities to work across council services

Qualifications

• Must have a degree or Level 6 qualification in a relevant discipline and at least three years' relevant experience.
• At least two years' experience across marketing and PR activities, including online/offline campaigns and publications.
• At least one year's experience in public relations.
• Strong planning and project management skills with the ability to prioritise workloads.
• Ability to develop engaging content and communicate effectively with stakeholders.
• Creative, innovative and solution-focused approach with a commitment to high-quality work.
• Full current driving licence or access to suitable transport to fulfil duties.

Responsibilities

• Develop, implement and manage marketing and communications campaigns, including messaging, writing content, photography, video and graphics.
• Prepare plans for marketing, media and communications in collaboration with internal stakeholders and budgets.
• Maintain and update the Council website and support digital communications and social media.
• Evaluate campaign effectiveness using relevant metrics and prepare reports for improvement.
• Identify and maximise PR opportunities, promoting positive news and initiatives across Council services.
• Manage media relations and respond to external media inquiries.
• Research and prepare press releases, statements and communications materials aligned with messaging.
• Monitor local and regional media coverage and prepare media evaluation reports.
• Support organisation of civic and Mayoral events, corporate advertising opportunities and promotional materials.
• Liaise with officers, elected members, suppliers and external agencies to support effective communications.
• Provide support during media inquiries, emergencies and service disruptions, including on-call rota.

Skills

Campaign planning

Media relations

Content creation

Stakeholder liaison

Digital communications

Project management

Education

Degree in Marketing/Communications or Level 6 qualification

Job description

MCS Group are partnering with a leading local authority to recruit a Marketing Communications and PR Officer. This role focuses on developing campaigns, managing media relations and producing engaging content that supports corporate objectives and community initiatives.

The successful candidate will contribute to a full range of proactive marketing and communications functions, including digital channels, PR activity and stakeholder engagement, with opportunities to work across council services