Marketing and Communications Manager

Itchyfeet; United Kingdom; On-site; GBP 50,000 - 70,000; Full time

Job summary

Itchyfeet is seeking a Marketing and Communications Manager to drive internal and external communications strategies and enhance brand reputation. The role requires strategic thinking, excellent communication skills, and a track record of delivering results.

The successful candidate will manage media relations, produce compelling content for various channels, and oversee internal communications to keep employees aligned with company goals.

Qualifications

• Proven experience in a communications management role, focusing on both internal and external communications.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Strong understanding of media relations, social media management, web content management, and internal communication best practices.

Responsibilities

• Develop and implement integrated internal and external communication strategies that align with organisational objectives.
• Manage media relations, working with our PR agency to build relationships with journalists, handle press enquiries, and secure positive media coverage.
• Develop and manage engaging content for external channels, including press releases, website copy, social media, and marketing materials.
• Oversee social media strategy and execution, monitoring online reputation and engaging with audiences.
• Develop and implement effective internal communication strategies to ensure employees are informed, engaged, and aligned with company goals.
• Create and manage internal communication channels, including newsletters, intranet content, and employee briefings.
• Produce high-quality, consistent content for diverse audiences and channels, ensuring brand voice and messaging are maintained.
• Monitor and evaluate the effectiveness of communication activities, providing regular reports and recommendations.
• Manage the communications budget effectively.

Skills

Communication

Media relations

Content creation

Crisis communication

Project management

Stakeholder management

Tools

Analytics tools

Job description

Our client is seeking a highly motivated and experienced Marketing and Communications Manager to drive both their internal and external communications strategy. This pivotal role is essential in ensuring consistent, impactful messaging across all platforms, fostering strong relationships with stakeholders, and enhancing brand reputation. The successful candidate will be a strategic thinker with excellent communication skills and a proven track record of delivering results.

Job Duties:

• Develop and implement integrated internal and external communication strategies that align with organisational objectives.
• Manage media relations, working with our PR agency to build relationships with journalists, handle press enquiries, and secure positive media coverage.
• Develop and manage engaging content for external channels, including press releases, website copy, social media, and marketing materials.
• Curate websites to ensure content is clear and accurate, supporting the business in making updates to reflect changes in people, processes, and policies.
• Oversee social media strategy and execution, monitoring online reputation and engaging with audiences.
• Manage external stakeholder communications and engagement.
• Develop and implement effective internal communication strategies to ensure employees are informed, engaged, and aligned with company goals.
• Create and manage internal communication channels, including newsletters, intranet content, and employee briefings.
• Facilitate clear and consistent communication from leadership to employees.
• Support internal change management communications.
• Produce high-quality, consistent content for diverse audiences and channels, ensuring brand voice and messaging are maintained.
• Develop and implement crisis communication plans and manage communication during critical incidents, both internally and externally, with support from our PR agency.
• Ensure consistent brand messaging and adherence to brand guidelines across all communication materials.
• Monitor and evaluate the effectiveness of communication activities, providing regular reports and recommendations.
• Manage the communications budget effectively.

Job Requirements:

• Proven experience in a communications management role, focusing on both internal and external communications.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Strong understanding of media relations, social media management, web content management, and internal communication best practices.
• Ability to develop and implement effective communication strategies.
• Experience in crisis communication management.
• Strong organisational and project management skills.
• Ability to work independently and as part of a team.
• Experience using communication and social media analytics tools.

What You’ll Love:

Our client offers a supportive and dynamic working environment that fosters creativity and professional development. You will be part of a committed team that values communication and collaboration, helping to enhance the collective brand. Opportunities for ongoing training and growth will also be provided.