Marketing Communications/Brand Executive

JR United Kingdom; London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A global online casino/bingo brand is seeking a Marketing Communications/Brand Executive in London (Hybrid). This role will involve assisting in brand initiatives, ensuring that messaging aligns with the brand identity, and tracking brand performance. Ideal candidates will have 2+ years of brand marketing experience and familiarity with creative formats.

Qualifications

• 2+ years of experience in brand marketing.
• Comfortable working across creative formats including digital assets.
• Familiar with research tools to support strategic direction.

Responsibilities

• Assist in rolling out brand initiatives globally.
• Help coordinate brand research and training sessions.
• Monitor competitors and trends to inform brand strategy.

Skills

Branding concepts

Campaign strategy

Multi-market adaptation

Quality assurance

Strategic insights

Job description

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Marketing Communications/Brand Executive, london

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Client:

Location:

london, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

31.05.2025

Expiry Date:

15.07.2025

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Job Description:

Position: Marketing Communications/ Brand Executive

Location: London (Hybrid)

Marketing Communications/ Brand Executive required to join a global online casino/bingo brand, helping to drive consistent global messaging and support the execution of brand strategy. Working closely with the Brand Lead, you’ll help shape how the brand is expressed across all channels, ensuring their brand identity is clear, cohesive, and enhances the overall player journey. This is a great opportunity to contribute to the evolution of a bold, growing brand.

Responsibilities Include:

• Assist in rolling out brand initiatives globally, ensuring messaging and visuals reflect the core identity.
• Review content across channels to ensure tone and branding are aligned.
• Help coordinate brand research, internal training sessions, and guideline updates.
• Track brand performance using internal data and external insights, proposing adjustments where needed.
• Work with regional teams to localise creative materials while maintaining consistency.
• Oversee correct usage of licensed assets across campaigns.
• Support brand-related events, partnerships, and activations in key markets.
• Monitor competitors and trends to inform ongoing brand strategy and positioning.

Experienced Needed:

• 2+ years of experience in brand marketing.
• Comfortable working across creative formats including digital assets, paid media, and ATL such as TV and OOH.
• Strong grasp of branding concepts, campaign strategy, and quality assurance.
• Familiar with research tools to support strategic direction.
• Skilled at reviewing campaign output for brand alignment and detail accuracy.
• Confident in campaign planning, rollout, and multi-market adaptation.
• Able to draw useful insights from performance results and research.
• iGaming/gambling/bingo background is desirable.

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Created on 31/05/2025 by JR United Kingdom