Employer Brand Executive

RSM UK; London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

RSM UK seeks an Employer Brand Executive to enhance their brand narrative through engaging communications. This role involves collaborating with teams to develop content that reflects the company's culture and social responsibility efforts. Ideal candidates will have 2-5 years of experience in marketing or communications and possess strong storytelling and social media skills.

Benefits

Hybrid and flexible working

26 Days Holiday

Financial wellbeing benefits

Access to 300+ courses

Qualifications

• Proven experience (2-5 years) in communications or marketing roles.
• Excellent written and spoken English.
• Natural storytelling ability.

Responsibilities

• Create engaging content that showcases the employee experience.
• Collaborate with various teams to ensure consistent employer brand messaging.
• Monitor campaign engagement using digital data.

Skills

Communications

Campaign delivery

Content creation

Storytelling

Social media proficiency

Job description

Birmingham, United Kingdom

Employer Brand Executive

We are searching for an experienced Employer Brand Executive

Make an Impact at RSM UK

We are looking for an Employer Brand Executive to join RSM UK. This newly created role brings together a unique blend of corporate responsibility, culture, brand and communications knowledge and understanding. Working closely with our Employer Brand Manager, wider Integrated Marketing and Communications (IMC) team and People teams, you’ll support the development and delivery of our narrative through engaging communications and campaigns.

We are looking for someone who can create, share and amplify our unique story – the story about who we are, what we do, and the difference we’re making for our clients, our people and the wider world. If you’re great at creating engaging internal and external content that inspires existing colleagues and helps attract new people to our leading professional services firm, then this could be the role for you.

A key part of the role will be helping to share our Making a Difference strategy and impact. Ethics, charity, communities, sustainability and the environment have always been important to us at RSM, but we need to share this message more widely.

You’ll make an impact by:

• Working with the Employer Brand Manager and wider IMC specialists to create engaging, authentic content that showcases the employee experience and attracts top talent.
• Collaborating with RSM’s people team to help develop the employee value proposition narrative and ensuring consistent employer brand messaging and activation, through blogs, career site content, talent community newsletters, careers fairs and onboarding events.
• Working closely with RSM UK Foundation Trustees, charity partners and corporate responsibility champions to schedule and deliver a communication plans that profile our charity partnerships and our volunteering and fundraising work.
• Partnering with our social media agency to curate content from across our 31 offices, three service lines and business (core) functions. Collaborating with our teams across RSM to ensure their campaigns are profiled across our social media channels.
• Supporting the Employer Brand Manager with planning and development, including research.
• Monitoring campaign engagement and employer brand impact using digital channel data and people team metrics to continuously improve effectiveness and informing stakeholders.

What we are looking for:

We value diverse experiences and perspectives. Here’s what we’re looking for in our ideal candidate:

• Proven experience (2-5 years) in communications and campaign delivery, likely gained through a marketing, employer brand or communications role.
• Excellent written and spoken English, with proven skills in writing content for different audiences.
• Natural storytelling ability and an understanding of how to create authentic narratives that connect with candidates and colleagues.
• Excellent copy writing and editorial skills.
• Strong organisational skills, able to manage multiple projects.
• Proficiency in social media, including content creation and community engagement.

What we can offer you:

We recognise that our people are our most important assets. That’s why we offer a flexible reward and benefits package that will help you have fulfilling experience, both in and out of work.

• Hybrid and Flexible working
• 26 Days Holiday (with the option of purchasing additional days)
• Lifestyle, Health, and Wellbeing including financial wellbeing benefits such as financial tools, electric car scheme and access to a virtual GP
• Access to a suite of 300+ courses on demand developed by our inhouse Talent Development team

Experienced hire

Permanent

LONDON

Brand & Marketing

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Working here

Thousands of personalities make up RSM and we believe the power of being you, is the power of being understood. Every member of our team brings unique insights and a passion for the middle market companies we champion.

As one of the world’s largest networks of audit, tax and consulting firms, we deliver the big ideas and services that help middle market organisations thrive. Our global network spans more than 120 countries, but our passion is always the same: to help our clients move forward with confidence.

At RSM, we care about our people, it’s what shapes us. No two people are the same, which is why our approach is tailored to their specific needs, beyond the nine-to-five.

The UK group of companies and LLPs trading as RSM is a member of the RSM network. RSM is the trading name used by the members of the RSM network. Each member of the RSM network is an independent accounting and consulting firm which practises in its own right. The RSM network is not itself a separate legal entity in any jurisdiction. Read more