Marketing Business Partner (Field Based) - North East England & Scotland

Grosvenor Casino; Newcastle upon Tyne; On-site; GBP 35,000 - 50,000; Full time

Job summary

Grosvenor Casino is looking for a Marketing Business Partner to drive local marketing strategies in North East England and Scotland. This mid-senior level role involves collaboration with venue managers, ensuring compliance with regulations, and enhancing brand presence across various channels. The ideal candidate will have a strong background in hospitality marketing and excellent communication skills, with a focus on innovative brand campaigns.

Qualifications

• Minimum 3 years in hospitality or multi-venue marketing roles.
• Proven experience in retail marketing strategy.
• Experience in customer-led environments and ROI analysis.

Responsibilities

• Collaborate with Head of Marketing to align local plans.
• Develop tailored marketing strategies with venue GMs.
• Manage relationships with suppliers and agencies.

Skills

Communication

Stakeholder Management

Project Management

Marketing Strategy

Brand Campaigns

Education

Marketing Qualification

Job description

Marketing Business Partner (Field Based) - North East England & Scotland

Join to apply for the Marketing Business Partner (Field Based) - North East England & Scotland role at Grosvenor Casino

Job Overview

We are Grosvenor Casinos, committed to becoming the UK's most loved casinos. Our venues are community hubs for entertainment, food, and relaxation. Join us during an exciting growth phase, with a focus on safer gambling, diversity, and engagement.

Responsibilities

• Collaborate with the Head of Marketing to align local marketing plans with national strategies.
• Develop tailored local marketing strategies with General Managers to meet venue-specific targets.
• Build strong relationships with venue GMs, acting as their marketing advisor.
• Support event and hospitality initiatives for high-value customers, ensuring compliance and alignment with company policies.
• Coordinate with marketing managers for slots, poker, and sports to incorporate their insights into local plans.
• Manage relationships with suppliers and agencies for local resources.
• Ensure consistency and clarity in venue marketing plans and ROI analysis.
• Maintain compliance with all marketing and gambling regulations.
• Align local activities with the broader brand and marketing calendar.
• Champion brand standards across venues and channels.
• Engage with internal teams and external agencies to create engaging marketing content.
• Build relationships with Operations, Online, and Mobile teams to enhance brand presence.
• Ensure initiatives comply with gambling legislation and promote social responsibility.

Qualifications

• Minimum 3 years in hospitality, leisure, or multi-venue marketing roles.
• Proven experience in retail marketing strategy and execution.
• Strong communication skills and stakeholder management.
• Experience in innovative brand campaigns and success delivery.
• Knowledge of the leisure and gaming sectors is advantageous.
• Experience in customer-led environments and ROI analysis.
• Project management skills with budget and timeline control.
• Marketing qualification is a plus.
• Resilience and ability to work under pressure.
• Full driving license and willingness to travel within the Grosvenor estate, including overnight stays.

Additional Information

This role requires flexibility, with a mix of face-to-face, remote work, and travel to venues.

Job Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing
• Industry: Gambling Facilities and Casinos