Marketing Business Analyst - Hybrid, Data-Driven Strategy

AXA GROUP; Wells; Hybrid; GBP 42,000 - 62,000; Full time

Job summary

AXA Health, part of AXA Group, seeks a Marketing and Operations Business Analyst on a 6-month fixed-term contract in the United Kingdom. You will support delivery of marketing strategy, work with marketing, IT, business and change teams, and translate requirements into detailed user stories and acceptance criteria.

The role emphasizes cross-functional collaboration, insights-driven decision making, and stakeholder engagement.

Qualifications

• Business analysis experience across campaign, new product launches and communications within Marketing.
• Use of insights and metrics to act on learnings.
• Knowledge of document configuration and stakeholder management.
• Excellent storytelling and ability to engage diverse stakeholders.
• Experience in a regulated environment is preferred.

Responsibilities

• Support delivery of team priorities and projects.
• Lead in-depth technical and business analysis with IT and Change teams.
• Provide detailed user stories and acceptance criteria.
• Ensure consistency across the Marketing BA community.
• Day-to-day management of marketing reporting and analytics.

Skills

Business analysis

Campaign analytics

Stakeholder management

Documentation

Regulated environment

Storytelling

Presentations

Job description

AXA Health, part of AXA Group, seeks a Marketing and Operations Business Analyst on a 6-month fixed-term contract in the United Kingdom. You will support delivery of marketing strategy, work with marketing, IT, business and change teams, and translate requirements into detailed user stories and acceptance criteria.

The role emphasizes cross-functional collaboration, insights-driven decision making, and stakeholder engagement.