Marketing Assistant (Hybrid - 3 days in the office)
Professional Services | London
About the Organisation
A well‑established professional services firm with a strong national reputation. The business has grown significantly in recent years, and the Marketing & BD function continues to expand to support ambitious growth plans.
About the Marketing Team
This is an exciting time to join a busy, collaborative team working across a wide range of activity from integrated digital campaigns and content creation to events, client experience initiatives and data‑driven marketing projects. The team plays a key role in supporting the firm’s brand, client engagement and business development strategy.
About the Role
The Marketing Assistant will support the wider BD & Marketing team across all departments, contributing to digital marketing, events, communications, client experience and data projects.
Key Responsibilities
Digital Marketing
- Support the Digital Marketing Manager with website content flow and updates.
- Upload blogs, articles, videos and podcasts.
- Follow SEO best practice.
- Write captions and schedule posts across LinkedIn, X, Facebook, Instagram, YouTube and TikTok.
- Coordinate photography and video production days.
- Edit video content.
- Liaise with internal teams to keep personal profiles and bios updated.
Client Experience
- Monitor client feedback platforms (Trustpilot, Google Reviews, Review Solicitors).
- Coordinate responses and elevate negative feedback where needed.
- Oversee the Instant Insights client feedback system.
Events
- Support the Events & Design Executive with a busy events calendar.
- Research venues, manage bookings and coordinate logistics.
- Prepare mailings, RSVPs, catering, badges and materials.
- Manage the events inbox and respond to enquiries.
- Assist with on‑the‑day event delivery (some out‑of‑hours work may be required).
Systems & Data
- Support the Systems & Data Executive with improving data processes and system usage.
- Manage and segment data sets, including CRM migrations.
- Cleanse and maintain marketing data.
- Collate new work sources and assist with management reporting.
Communications (Internal & External)
- Assist with content development and marketing campaigns.
- Help prepare annual legal directory submissions.
- Draft outlines for blogs, guides and resources using AI tools.
- Produce the monthly internal newsletter, including content gathering and Canva design.
General
- Maintain marketing calendars (Events, Content, Social).
- Update and develop intranet marketing pages.
- Research and order branded promotional items.
- Keep shared drives organised.
- Manage invoices and maintain the budget tracker.
- Support ad‑hoc projects depending on experience and team needs.
Person Specification
- Strong educational background, ideally with a Marketing element, and a genuine interest in starting a marketing career.
- Highly organised team player with excellent attention to detail.
- Willingness to work occasional varied hours to support events.
- Good IT skills; experience with design or video editing software is an advantage.
- Familiarity with WordPress, Hootsuite or other scheduling tools is beneficial.
- Analytical mindset and interest in data‑driven marketing.
- Proactive, enthusiastic and eager to learn.
- Experience in a professional services environment