Marketing and BD Adviser (IP)

Anthem Consulting Ltd; City Of London; On-site; GBP 45,000 - 65,000; Full time

Job summary

Anthem Consulting Ltd is seeking a Marketing & Business Development Adviser to join its global IP practice. You will partner with IP lawyers across the firm’s EMEA offices to support strategic marketing and BD initiatives, including pitches, client targeting and events.

You will be a trusted adviser to internal stakeholders, building relationships with lawyers and senior decision-makers, and taking on greater responsibility within a leading global IP team.

Responsibilities

• Support key IP practice initiatives including credentials management, directory submissions and CV reviews.
• Prepare and coordinate pitches, proposals and credentials documents.
• Support client targeting, client research, analysis and growth opportunities.
• Coordinate client events with London Events team.
• Edit and produce marketing communications such as brochures, social media content and newsletters.
• Collaborate with lawyers and stakeholders across the EMEA region to identify BD opportunities.

Skills

Marketing & BD

Communication

Stakeholder engagement

Job description

A leading global law firm is seeking a Marketing & Business Development Adviser to join its market-leading Intellectual Property (IP) practice. Working as part of the global team, you will partner closely with IP lawyers across the firm's EMEA offices, supporting the delivery of strategic marketing and business development initiatives.

The role offers a broad and varied remit, encompassing pitching, cross-selling, competitor analysis, profile-raising activities and targeted marketing campaigns. You will act as a trusted adviser to internal stakeholders, building strong relationships with lawyers and key decisionmakers across the business.

Key Responsibilities:

• Support the delivery of key IP practice initiatives, including credentials management, directory submissions and CV reviews.
• Prepare and coordinate high-quality pitches, proposals and credentials documents.
• Support client targeting initiatives, including client research, analysis and identifying opportunities for growth.
• Work closely with the London Events team to coordinate and deliver client events, seminars and other profile-raising activities.
• Edit and produce a range of marketing communications, including brochures, social media content and newsletters.
• Work collaboratively with lawyers and stakeholders across the EMEA region to identify and deliver business development opportunities.

The team is looking for someone who is confident building relationships and comfortable working closely with lawyers and senior stakeholders across the business. The Partners are approachable and personable, so they are keen to find someone who is enthusiastic, proactive and genuinely enjoys getting involved.

This is an excellent opportunity for someone looking to take the next step in their marketing and business development career, with the chance to take on greater responsibility within a highly regarded global IP practice.

Ideally, you will have at least 3-4 years' experience in a marketing and business development role, with strong BD skills, excellent communication abilities and the confidence to advise and engage with senior stakeholders.