Marketing Analytics Lead Hybrid (Power BI, Adobe, SQL)

Allianz Management Services Ltd; Poole; Hybrid; GBP 40,000 - 54,000; Full time

Benefits offered by this job

Hybrid working

Annual bonus

Pension

Job summary

Allianz Management Services Ltd is seeking a Senior Marketing Reporting and Analytics Specialist to shape how marketing performance is measured and optimised. You will lead reporting, analytics and insights, partnering with cross-functional teams to drive ROI and AI-enabled improvements.

The role is based in London or Bournemouth with a hybrid pattern requiring attendance in the office 2 days per month.

Qualifications

• Design and develop marketing reporting and dashboards using Power BI and Adobe.
• Act as the marketing SME for Adobe Analytics delivering insights.
• Build reporting assets with consistent KPI definitions and visuals.
• Use SQL in Databricks to extract and analyze large datasets.

Responsibilities

• Lead stakeholder discussions to gather reporting requirements.
• Champion experimentation and data-driven optimisation in marketing.
• Translate datasets into actionable recommendations for leaders.
• Collaborate with Data, IT, Finance to maximise ROI.
• Promote data literacy across the marketing function.

Skills

Power BI

Adobe Analytics

SQL

Dashboards

Data visualization

Stakeholder management

Excel advanced

Tools

Databricks

Adobe Launch

GTM

Python

R

Job description

Allianz Management Services Ltd is seeking a Senior Marketing Reporting and Analytics Specialist to shape how marketing performance is measured and optimised. You will lead reporting, analytics and insights, partnering with cross-functional teams to drive ROI and AI-enabled improvements.

The role is based in London or Bournemouth with a hybrid pattern requiring attendance in the office 2 days per month.