Marketing Analytics Lead

Harnham; Manchester; Remote; GBP 60,000 - 80,000; Full time

Job summary

A fast-growing global platform seeks a Marketing Analytics Lead, responsible for shaping data-driven decisions in marketing. This role involves mentoring a small team, optimizing marketing attribution models, and collaborating with senior stakeholders to maximize brand performance in a fully remote capacity. Ideal candidates will possess proven experience in marketing analytics and a strong command of SQL.

Benefits

Equity available to all employees

Growth opportunities in impactful projects

Qualifications

• Proven experience in marketing analytics across digital and brand channels.
• Strong hands-on ability with SQL; experience with attribution and incrementality testing.
• Previous experience leading or mentoring analysts.

Responsibilities

• Own and optimise multi-channel marketing attribution models.
• Lead marketing analytics projects from design to execution.
• Manage and mentor 1–2 analysts while contributing hands-on.

Skills

SQL

Attribution Modeling

Digital Marketing Analytics

Tools

Google Analytics 4

Supermetrics

Mode Analytics

Braze

Amazon Redshift

BigQuery

Job description

22 hours ago Be among the first 25 applicants

This range is provided by Harnham. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Harnham

Building Data Analytic Teams Across the North & Midlands (UK) | The Talent Driving The Data & AI Revolution

Location: Fully Remote (UK-Based)

The Company

A fast-growing global platform connecting property owners with trusted house and pet sitters. Established over a decade ago and backed by recent investment, the company offers a unique non-transactional service model—members exchange pet care for a place to stay, enabling memorable travel experiences for sitters and peace of mind for owners. Now valued at over $100M, the business is scaling rapidly with a data-driven approach at the heart of its next phase of growth.

The Role

This is a hands-on and strategic Marketing Analytics Lead position within a growing analytics function. You’ll own marketing attribution, lead brand performance analysis, and collaborate with senior stakeholders to drive data-informed decision-making. You’ll manage and mentor a small team while remaining technically hands-on with SQL and campaign measurement. Expect visibility across the C-suite and the opportunity to shape marketing analytics for a global digital-first brand.

Key Responsibilities

- Own and optimise multi-channel marketing attribution models (digital and brand campaigns)

- Lead marketing analytics projects from design to execution, including brand lift and incrementality studies

- Collaborate with the Chief Marketing Officer and external agencies on campaign performance analysis

- Develop self-serve analytics capabilities through SQL-based tools and dashboards

- Manage and mentor 1–2 analysts while contributing hands-on to high-impact analysis

- Work closely with data engineering teams to support ongoing improvements in data structure and pipelines

Skills & Experience

- Proven experience in marketing analytics across digital and brand channels

- Strong hands-on ability with SQL; experience with attribution and incrementality testing

- Confident working with marketing stakeholders and presenting insights at a senior level

- Familiarity with marketing platforms and analytics tools (e.g., Supermetrics, GA4, Mode)

- Previous experience leading or mentoring analysts

- Experience with data warehouses (e.g., Amazon Redshift, BigQuery)

- Experience working with CRM tools like Braze

- Familiarity with MMM, econometrics, or brand lift studies

- Background in a fast-scaling digital product or membership-based platform

Bonus: 10% paid quarterly (based on company performance)

Equity: Available to all employees

Remote Working: 100% remote across the UK

Growth: Exposure to high-impact projects across marketing strategy and data science

How to Apply

Send your CV to Mohammed Buhariwala at Harnham using the Apply link on this page or connect directly to find out more.

Keywords

Marketing Analytics, Attribution Modelling, SQL, Incrementality Testing, Brand Campaigns, GA4, Mode Analytics, Braze, Remote, UK, Digital Marketing Analytics, Data-driven Marketing.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Analyst

• Industries

  Animal Feed Manufacturing

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