Marketing Analyst (EMEA)

Crown Worldwide Group; Enfield; On-site; GBP 35,000 - 48,000; Full time

Job summary

Crown Worldwide Group is seeking a data-driven Marketing Analyst to join our EMEA Marketing team. You will compile monthly performance reports, analyse PPC, SEO, social media, and outbound channels, and provide actionable recommendations to optimise digital campaigns.

You will leverage Google Analytics, Google Ads, and Looker Studio to maintain dashboards and deliver insights to stakeholders, collaborating with the Performance Marketing Manager to align with business KPIs.

Qualifications

• 2+ years in a marketing analytics or digital performance role.
• Solid understanding of PPC, SEO, and social media channels.
• Proficient with analytics tools like Google Analytics, Google Ads, and Meta Ads Manager.
• Comfortable working with data in Excel/Google Sheets; BI tools are a plus.

Responsibilities

• Compile and produce monthly performance reports for each business unit with actionable insights.
• Analyse lead generation channels (PPC, SEO, social, outbound) and identify opportunities.
• Identify trends, gaps and opportunities across campaigns and channels.
• Recommend and support testing strategies to improve channel performance and ROI.
• Collaborate with the Performance Marketing Manager to align reporting with goals and KPIs.
• Maintain and improve dashboards and reporting tools (Google Analytics, Looker Studio).
• Support ad hoc analyses for marketing and commercial teams.

Skills

Marketing analytics

Digital marketing

Lead generation

Communication

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Google Ads

Meta Ads Manager

Looker Studio

Excel / Google Sheets

Job description

Crown Worldwide Group is a privately owned, global logistics company founded in 1965 and headquartered in Hong Kong. We are an extraordinary and purposeful business committed to making it simpler to live, work and do business anywhere in the world, delivered through our broad portfolio of complementary brands. Together these enable us to; relocate people’s lives and possessions, help companies move teams to new locations near and far and help them manage their workspaces. We also transport, store and install precious art collections and keep company data and records safe, yet accessible.

We oversee a wide-ranging CSR program which supports local and global charities, actively champions employee wellbeing and continually seeks to reduce our environmental footprint. We are also proud of our diverse and inclusive culture. This provides all our employees with a sense of belonging which allows them to reach their full potential.

About the Role

We’re looking for a data-driven and detail-oriented Marketing Analyst to join our EMEA Marketing team. This role is pivotal in helping us understand and improve the performance of our lead generation efforts across multiple brands and business units.

You’ll be responsible for compiling and delivering monthly performance reports to key stakeholders, analysing marketing channel effectiveness, and making actionable recommendations to optimise our digital campaigns.

What You’ll Do

• Compile and produce monthly performance reports for each business unit, providing insights that can be shared with the stakeholders.
• Analyse the performance of lead generation channels including:
• PPC (e.g., Google Ads)
• SEO and AEO (Answer Engine Optimization)
• Social Media (paid and organic)
• Outbound (Apollo.io, LinkedIn)
• Identify trends, gaps, and opportunities across campaigns and channels.
• Recommend and support testing strategies to improve channel performance and ROI.
• Collaborate with the Performance Marketing Manager to align reporting with business goals and campaign KPIs.
• Maintain and improve dashboards and reporting tools using platforms such as Google Analytics, Looker Studio, or similar.
• Support ad hoc analysis requests from marketing and commercial teams.

What We’re Looking For

• 2+ years of experience in a marketing analytics or digital performance role.
• Strong understanding of digital marketing channels, especially PPC, SEO, and social media.
• Proficient in analytics tools (e.g., Google Analytics, Google Ads, Meta Ads Manager).
• Comfortable working with data in Excel/Google Sheets; experience with BI tools is a plus.
• Excellent communication skills – able to translate data into clear, actionable insights.
• Highly organised, with strong attention to detail and a proactive mindset.

Why Join Crown?

• Join a company celebrated for its care, expertise, and commitment to quality service.
• Grow with ongoing training designed to develop your skills and support your career ambitions.
• Develop your skills and collaborate on innovative solutions in an international, supportive environment.
• Join collaborative team that values your ideas and encourages diversity and creativity.
• Enjoy a culture built on integrity, respect, and excellence.
• Contribute to sustainability and responsible business practices worldwide

Shape Your Future with a Global Leader—Where Every Talent Finds Its Crown

Crown is an equal opportunities employer

We are committed to providing equalemployment opportunities to all qualified individuals without regard to race, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, military/veteran status, or any other characteristic protected by law.

Crown welcomes applications from all suitably qualified candidates eligible to live and work in the designated geographical region. We are committed to diversity, and to employee well-being, engagement and development.

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